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Company profile

Mastertech Web


With the rise of World Wide Web in the 90_x001A_s and the birth of eCommerce thereafter, the Internet experienced something similar to the Big Bang theory _x001A_ which led to colossal growth of all types of online activity, including shopping! Then came the saga of smartphones and tablets _x001A_ offering a great level of flexibility & comfort to the end consumer; but at the same time, making it extremely harder for an online retailer to capture, track and close a sale. Moreover, as competition introduced price wars across all industry verticals, the end consumer almost mandated discounting at the end of the sales funnel.



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