Job Description
Dear Candidates
Hiring for Digital Marketing Director for Hyderabad location
Salary: 10 to 20LPA
THE POSITIONS PURPOSE:
The Digital Marketing Director will help us expand our digital presence at each stage of the purchase funnel through social media, SEO, SEM, video, email, and content marketing (blog posts, info graphics, ebooks, etc.). This role will also build our targeting capabilities through Google analytics, contact research/CRM updates, and persona list targeting.
The Digital Marketing Director will build a team to create and post daily social media updates, manage ongoing SEO across multiple web sites, develop and post content/graphics on social media/blogs, assist with email list management/content, and coordinate various digital marketing campaigns. You will work closely with our CEO and CMO to develop and execute the company's digital strategy.
This is a great opportunity to be "in charge" of digital marketing for a growing legal technology company and to apply your skills in new and creative ways.
ESSENTIAL FUNCTIONS / MAJOR OBJECTIVES / DELIVERABLES:
Digital Marketing:
- Create, manage and deploy account-based online marketing campaigns for all ALN products and services including extensive content-driven email, social and targeted advertising campaigns.
- Ensure the consistency of the companys brand in all web, social, and external platforms.
- Refine, optimize, and continually update social presence (YouTube channel, LinkedIn, Facebook, etc.)
- Develop and execute an online customer acquisition plan designed to maximize site traffic and sales demand.
- Optimize paid/organic search traffic and order conversion, while meeting cost per acquisition targets. Design test strategies and creative optimization.
- Lead creative development and execution to support program and media efforts.
- Lead creation and production of all web content and promotional items. Social Media Management:,
EDUCATIONAL QUALIFICATIONS / SKILLS / EXPERIENCE:
- 5+ Digital Marketing, Social Media and Content experience.
- College degree in marketing, communications, or applicable field.
- Proven track record in natural search engine marketing.
- Strong understanding of SEO tools and techniques.
- Experience and/or readiness to manage a team. Able to work independently, comfortable managing several tasks simultaneously.
- Ability to turn business requirements into deliverables.
- Must have basic Wordpress/HTML skills, Google Analytics, CRM/Marketing Automation, Google advertising, and Retargeting (audience targeting).
- Results-driven, organized, and very self-directed.
- Experience in the development of social media strategies on a corporate level across all social channels (Instagram, Facebook, Pinterest and Twitter, etc.)
- Excellent copywriting required, along with basic skills in design, photography, video editing, and general content creation.
- Excellent written and verbal communication skills.
- Well-organized, efficient, detail-oriented self-starter, with the ability to work independently.
- Enjoy working in a fast-paced, high intensity environment.
- Knowledgeable in social media rules and regulations; demonstrates good judgment.
- Thrive in a collaborative environment and demonstrate ability to work autonomously to make key decisions, thorough understanding of website analytics.
- We background check
Interested candidate kindly send your updated cv in HR Globe Recruitment service <hr**********************e@gm**l.com> or can call on 7569202*** Sana Khan
Thanks and Regards
Sana Khan
7569202***
HR Globe Recruitment service
Employement Category:
Employement Type: Full time
Industry: IT - Software
Role Category: Market Research (MR)
Functional Area: Not Applicable
Role/Responsibilies: Hiring for Digital Marketing Director for
Contact Details:
Company: HR Globe Recruitment
Location(s): Hyderabad