Email Html Specialist - Bengaluru/bangalore @ McAfee

About the Role:

• Develop and maintain responsive/hybrid email templates based on industry best practices to optimize efficient email builds and inbox deliverability
• Perform code review, thorough QA testing and troubleshooting of browser-related issues of email builds with team
• Work with business stakeholders and email marketing specialists to ensure all aspects of HTML emails conform to the team vision
• Ensuring a consistent email experience in webmail as well as other email applications such as Google Gmail and Microsoft Outlook.
• Utilize dynamic content/personalization to drive email campaign performance
• Optimize, test & execute segment specific email marketing campaigns to ensure high rate of deliverability
• Monitor campaign performance and analyse campaign results
• Maintain an awareness of industry code trends and competitors, and leverage/implement insights within the code lifecycle.
• 2-3 years of demonstrated ability in developing HTML sophisticated email templates within email platforms, preferably in a consumer environment (B2C)
• Expert experience in HTML, HTML5, CSS, CSS3 (including media queries) for authoring, debugging, and optimizing responsive email templates
• Have coding, proofing, testing, and troubleshooting expertise
• Experience performing end-to-end testing (particularly with Litmus) and resolving browser-specific issues
• Experience working with dynamic content/personalization to optimize email campaign performance
• Experience with JSON, XML, Javascript
• Experience building and executing campaigns in various email platforms (like Adobe Campaign Standard, Selligent)
• Experience building email templates utilizing Adobe Experience Manager and email components
• Experience in deploying AEM code, working with internal engineering
• Experience with Confluence and JIRA
• Experience working with database administrator to insure accurate data management and list hygiene

About You:

• Extreme attention to detail
• Very focused on accuracy and timeliness
• A highly motivated fast learner who is excited to learn new tools, skills and responsibilities
• Great at problem solving
• Strong communication skills
• Able to handle multiple projects simultaneously and meet deadlines
• Likes to work in a team environment with a lot of cross-collaboration
• Working Hours : 2:00PM - 11:00PM