Communicating with target audiences and managing customer relationships Coordination with creative agency, website development agency and ensuring they work in the right direction and meet deadlines Handling social media accounts of brand on day to day basis Content planning for social media Contributing to and developing, marketing plans and strategies Market Research PR and networking with media personnels Social media tracking Competition analysis on a regular basis Giving support to stores for marketing related activities Database management Marketing collaterals management Preparation of Agency reviews, minutes of meetings etc Vendor Management