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Digital Marketing Specialist @ Blue Sapphire

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 Digital Marketing Specialist

Job Description

Key Responsibilities:

  • Campaign Management & Performance:
    • Manage, review, and perform daily account responsibilities associated with Google Ads, Facebook Ads, LinkedIn Ads and other media platforms for a variety of clients.
    • Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics.
    • Coordinate with the copywriters & graphic designers to provide creative copy suggestions and graphical ad templates.
    • Manage Display network placement lists on Google Ads and through other contextual advertising/native platforms (Taboola, Outbrain).
    • Provide recommendations and execute strategies to achieve clients targets like ROAS, CAC & CPL
    • Communication to team and management on project development, timelines, and results.
    • Provide oversight and work closely with the other team members to meet client goals.
    • Coordinate with the growth team to provide media account audits of prospects and create media plans accordingly.
    • Coordinate with the account management team to create monthly media plans and reports for smoother client management.
    • Prior Knowledge of Photoshop will bean added advantage.
  • Attribution & Reporting:
    • Collaborate with media managers to achieve better results.
    • Closely work with the Growth team to upsell our services to our clients.
    • Constantly gathering feedback from the client and discussing internally to conclude what new services we can offer.
    • Making Daily, Weekly and Monthly KPIs based reports.

Employement Category:

Employement Type: Full time
Industry: Real Estate
Role Category: Marketing / CommunicationInternet Marketing
Functional Area: Not Applicable
Role/Responsibilies: Digital Marketing Specialist

Contact Details:

Company: Blue Sapphire
Location(s): Noida, Gurugram

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Keyskills:   social media marketing digital advertising search engine marketing paid search campaigns performance marketing

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₹ 2.0 - 3.0 Lakh/Yr

Blue Sapphire

 (Blue Sapphire Infrastructure LLP) is part of Commercial project by the name of Spectrum Metro. Spectrum@Metro is a benchmark in commercial and retail development, a one of its kind project located at Sector 75, Noida projects, service apartments and retail spaces with a prime focus on commercia...