Senior Manager - UPI
- Paytm
- 5 - 8 years
- Noida, Gurugram
- 3 years ago
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Job Description
The incumbent will drive growth for Paytm UPI, focused on increasing MAUs market share of Paytm UPI P2P.
Expectations:
End-to-end customer life-cycle management.
Monitor funnel metrics (CTR, Reach Conversion rate) and implement growth hacks through optimizing user experience, content, messaging and communication optimization to reduce leakages in the funnel.
Work closely with the Product Management, Central CLM, Tech, Marketing, Design, Content, PR ATL teams.
Ensure optimum utilization of growth tools and adoption of best practices.
Execute data based experiments on driving growth.
Manage profit loss at CASHBACK level.
Be a brand ambassador for Paytm Stay Hungry, Stay Humble, Stay Relevant!
Superpowers that will help you succeed in this role:
MBA in Marketing/Business Analytics with 6+ years of experience
Basic knowledge of Growth metrics in a growing startup and strong background in using data analytics tools including Google Analytics, SQL, Big Query,
Tableau
Worked in Growth/ Performance Marketing/ Digital Marketing roles in a fast-paced consumer technology company
Job Classification
Industry: InternetFunctional Area: Marketing & Communication, Role Category: Digital MarketingRole: Digital MarketingEmployement Type: Full timeEducation
Under Graduation: Any GraduatePost Graduation: MBA/PGDM in MarketingDoctorate: Any Doctorate, Doctorate Not RequiredContact Details:
Company: PaytmLocation(s): Noida, Gurugram+ View Contact
Keyskills: Product management Customer life cycle management Google Analytics Business analytics Mobile phones Atl Data analytics Digital marketing Financial services SQL
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