Role & responsibilities:
Developing and conceptualizing a comprehensive UI/UX design strategy for the brand
Creating user-centered designs by understanding business requirements, and user feedback
Creating user flows, wireframes, prototypes and mockups
Translating requirements into style guides, design systems, design patterns and attractive user interfaces
Designing UI elements such as input controls, navigational components and informational components
Testing UI elements such as CTAs, banners, page layouts, page designs, page flows, and target links for landing pages
Creating original graphic designs (e.g. images, sketches and tables)
Identifying and troubleshooting UX problems (e.g. responsiveness)
Incorporating user feedback, usage metrics, and usability findings into design in order to enhance user experience
Collaborating with the marketing team, and internal and external designers to ensure the creation and delivery of tailored experiences for the end user
Adhere to companys brand guidelines on fonts, colors and images
Required Traits
Preferred candidate profile
Prior experience as a UI/UX Designer as well as a strong portfolio of related projects
Proficient in Adobe Creative Suite (specifically Illustrator, InDesign and Photoshop)
Proficient in prototyping tools such as Sketch, InVision, etc.
Basic HTML5, CSS3, and JavaScript skills are a plus
Strong attention to detail and have a keen eye for aesthetics
Excellent communication skills and can clearly articulate your ideas, designs, and suggestions
A strong team player who can collaborate effectively with different stakeholders