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Manager - Digital Marketing @ Cleartrip

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 Manager - Digital Marketing

Job Description

  • Media Strategy: Recommend the right media priorities, mix, weights, phasing and so on, using platform analytics, campaign insights and consumer truths.
  • Execution Excellence: Operational Understanding experience of Meta Ads, Google Ads - Adwords DV360, X Ads, Snaptchat Analytical understanding, Understanding of 3rd Party Publisher Ecosystem. Understanding of Tech KOL Content Creators ecosystem is good to have.
  • Measurement : Thinking beyond just media metrics, working towards business attribution of the media impact.
  • Ad tech set up: Should be very savvy and be able to evaluate multiple platforms, on board partners, set planning principles and manage campaigns.
The Role Requires Close Collaboration With
  1. Partners : Google/Facebook/Twitter
  2. 3rd Party - Publisher Ecosystem
  3. Media Agencies
  4. Brand Team
  5. Category Team
  6. Analytics
  • The role will enable you to work on the cutting edge of digital marketing in the country, with access to the latest tech and best practices.
  • The role is an opportunity to be a part of the marketing culture at flipkart that is built on Precision, Frugality Innovation.

Qualification Experience

  • 5-7 years of experience in media planning at scale, with understanding of the ad tech ecosystem.
  • Ecom Experience Would Be An Added Advantage.

Education:

  • Graduation / Post graduation ( Full Time). Premier B School

Job Classification

Industry: Travel & Tourism
Functional Area / Department: Marketing & Communication
Role Category: Marketing
Role: Marketing Manager
Employement Type: Full time

Contact Details:

Company: Cleartrip
Location(s): Bengaluru

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Keyskills:   AdWords Campaign management Media strategy Analytical Management Digital marketing Operations Media planning Analytics

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Cleartrip

Launched in July 2006, Cleartrip ushers in a refreshingly simple approach to travel, by offering its customers the single most comprehensive travel experience through its award winning Mobile and Desktop solutions. Through its intuitive products, coupled with the largest selection of flights and hot...