Manager - Digital Marketing @ Ketto

Summary:

We are seeking a talented and experienced Manager of Digital Marketing to join our Founder's Office team. The ideal candidate will have a minimum of 3-5 years of experience in digital marketing and a proven track record of driving successful marketing campaigns across various digital platforms.

The Manager of Digital Marketing will be responsible for developing and implementing digital marketing strategies to increase brand awareness, drive traffic to our website, and generate leads.

Roles and Responsibilities:

- Develop and implement digital marketing strategies to drive brand awareness and generate leads

- Manage all digital marketing campaigns, including email, social media, and display advertising

- Analyze campaign performance and make data-driven decisions to optimize marketing efforts

- Collaborate with internal teams to create engaging content for digital platforms

- Monitor and report on key performance metrics to track the success of marketing campaigns

- Stay up-to-date on industry trends and best practices in digital marketing

Qualification:

- Should have managed monthly budget of Rs.1 Crore

- Working experience of working on New Acquisition and Remarketing campaigns

- Working Proficiency in Excel, and be able to analyze data visualizations on data studio or Tableau.

- 2-4 years of Experience in Digital Marketing. In-depth knowledge of Facebook Ads, Google Ads & App Campaigns.

- Proven analytical and quantitative skills including a strong understanding of online marketing metrics.

- Excellent communication, collaboration, and people management skills. Driven, self-motivated, organized, and excited about what we can achieve together.

- Good knowledge of Appsflyer, Excel and Tableau.