Job Summary:
We are seeking a skilled and creative Content Writer with a strong background in SEO to join our marketing team. The ideal candidate will be responsible for crafting engaging, informative, and optimized content that drives organic traffic and supports our overall digital marketing strategy. You will work closely with the SEO and marketing teams to ensure that content aligns with our brand voice, business goals, and SEO best practices.
Website : www.haspaces.com
www.skillkeepr.com
Key Responsibilities:
Content Creation: Write and edit high-quality, SEO-friendly content including blog posts, articles, landing pages, product descriptions, and social media content.
SEO Optimization: Research and implement relevant keywords into content, ensuring that all content is optimized for search engines while maintaining a natural and engaging tone.
Content Strategy: Collaborate with the marketing and SEO teams to develop content strategies that align with business goals and target audience needs.
Analytics: Monitor and analyze content performance using tools like Google Analytics and SEMrush, making data-driven decisions to improve content reach and engagement.
Research: Conduct thorough research on industry-related topics, competitors, and trends to ensure content is current, relevant, and competitive.
Editorial Calendar: Maintain and manage an editorial calendar, ensuring timely delivery of content.
Content Audits: Regularly review and update existing content to improve SEO performance and user experience.
Collaboration: Work closely with designers, developers, and other stakeholders to produce multimedia content that complements written pieces.
Qualifications :
Bachelor s degree in English, Journalism, Marketing, or related fields.
Proven experience as a Content Writer, Copywriter, or similar role.
Strong understanding of SEO principles and how to implement them in content.
Familiarity with SEO tools such as Google Analytics, SEMrush, Ahrefs, etc.
Excellent writing, editing, and proofreading skills.
Ability to work independently and manage multiple projects simultaneously.
Strong research skills and attention to detail.
Experience with content management systems (CMS) like WordPress is a plus.
Familiarity with social media platforms and content marketing strategies.