Marketing Manager
- Novomed
- 5 - 6 years
- Mumbai
- 1 month ago
- Email to a friend
- Report this job
Job Description
Job Summary:
We are seeking a motivated and results-driven Marketing Manager to join our growing team in the medical equipment and healthcare distribution industry. The ideal candidate will have hands-on experience in both traditional and basic digital marketing, with a focus on brand promotion, field-level marketing, event coordination, and lead generation. This role requires a creative thinker with strong coordination skills and a solid understanding of the healthcare market.
Key Responsibilities:
- Plan and execute on-ground marketing activities, including CMEs, workshops, product demos, and hospital engagement events.
- Develop and manage marketing collaterals such as brochures, flyers, PPTs, case studies, and branding kits.
- Coordinate with internal sales teams and medical professionals to understand product positioning and promotional needs.
- Support product launches, awareness campaigns, and partnership marketing initiatives.
- Participate in and manage healthcare exhibitions, conferences, and trade shows to showcase products and engage with stakeholders.
- Conduct market and competitor research to identify trends, pricing, and marketing opportunities.
- Maintain a marketing calendar and track campaign performance and ROI.
- Collaborate with designers and vendors to ensure high-quality output in print and display materials.
- Ensure brand consistency across all external and internal communications.
- Manage basic digital activities such as coordinating content for social media or newsletters .
Qualifications & Experience:
- Bachelors/Masters degree in Marketing, Business, Healthcare, or related field.
- 5-6 years of experience in healthcare, pharma, or medical equipment marketing.
- Proven ability to manage offline campaigns, event coordination, and field marketing.
- Strong copywriting and communication skills.
- Proficiency in MS Office (Word, PowerPoint, Excel); familiarity with basic design tools (e.g., Canva or Adobe) is a plus.
- Understanding of basic digital tools like email campaigns, Google Forms, or basic social media posting is a bonus.
- Excellent organizational and project management skills.
- Willingness to travel for marketing events and client meetings.
Preferred Skills:
- Experience in B2B marketing within the healthcare sector.
- Exposure to lead generation techniques, even if via offline or hybrid channels.
- Familiarity with CRM tools and reporting dashboards (e.g., Zoho, HubSpot) is a plus.
- Creative thinker with strong attention to detail.
- Ability to build rapport with doctors, hospital staff, and sales personnel.
Job Classification
Industry: Medical Devices & EquipmentFunctional Area / Department: Marketing & CommunicationRole Category: Marketing and Communication - OtherRole: Marketing and Communication - OtherEmployement Type: Full timeContact Details:
Company: NovomedLocation(s): Mumbai
Keyskills: Marketing Campaigns Digital Marketing Social Media Marketing Brand Marketing Marketing Strategy Campaign Planning Strategic Marketing Planning Brand Campaigns Brand Promotion Campaign Management Brand Strategy
Similar positions
Novomed
NovoMed is a medical distribution company, primarily serving the vascular, cardiovascular, interventional radiology, general surgical and specialty medical device markets. We are headquartered in Mumbai with branch offices in New Delhi, Bangalore, Chennai, Hyderabad and subsidiary in Simgapur.
Job Listings
We are in open beta version of website, please let us know if any issues, at: info(at)indigojobs.in