Senior Content Marketer - ExtraaEdge
- Extraaedge
- 3 - 5 years
- Pune
- 6 months ago
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Job Description
Full-time, Work from office | Pune
We re a growing team of enthusiastic, smart, highly motivated people committed to helping admissions teams win! At ExtraaEdge, everyone is invited to combine their talent and imagination with cutting-edge tech to help education institutes transform their admissions process.
Drive ExtraaEdge s Marketing Qualified Lead (MQL) funnel & online presence. Amplify its inbound marketing strategy in alignment with our product positioning, brand image, and revenue goals.
- Generate Marketing Qualified Leads (MQLs) through strategic outbound email campaigns, blogs and LinkedIn content.
- Plan, create, and distribute email copies and landing page content that aligns with SEO best practices and social media content strategy.
- Regularly analyze and optimize performance based on KPIs.
- Develop and test engaging, original content in various formats, including but not limited to video/audio clips, screenshots, charts, infographics, and surveys.
- Track, manage, and actively engage with email subscribers, social media followers, and industry influencers to build and maintain relationships.
- Continuously research and identify growth opportunities on emerging platforms, niche communities, and groups to expand ExtraaEdge s reach.
- Experience: 3-5 years of proven experience as a content writer, social media creator, and strategist, with a strong focus on the B2B SaaS sector.
- Strategic Acumen: Ability to judge when to innovate versus when to stay the course, understanding the balance between risk and reward.
- Skills: Exceptional copywriting abilities, and communication skills with strong collaboration and communication skills.
Has the willingness to give the best to the job.
Has the capability to do the job well.
As per industry standards for startups.
The Work Hours and Work Locations: Work Hours: You are expected to work from 9:30 AM to 7 PM IST. Keep in mind that being a startup, you may have to stretch from time to time depending on your workload and deadlines.
Pune (Work from Office). Benefits of joining our organization: - We are an amazing bunch of high-performing, hungry individuals that are on the way to greatness.
- A great culture and environment to thrive in while having fun.
- A platform to let loose your creative wild side and contribute to the company in various different roles like hiring, customer marketing, collections etc.
- Exposure to diverse learning opportunities.
- Since we operate in a niche segment in a young and growing industry of marketing technology there is a constant need for an experimental approach every day.
- Mentorship and coaching from founders to grow skills.
- High learning & growth curve.
- Certifications and Training programme.
- ESOPS are offered after a certain tenure/ contribution within the organization.
- Health insurance policy via Plum.
- People First Organization where we believe in giving opportunity and growing constantly.
Job Classification
Industry: IT Services & ConsultingFunctional Area / Department: Marketing & CommunicationRole Category: Digital MarketingRole: Content Marketing ManagerEmployement Type: Full timeContact Details:
Company: ExtraaedgeLocation(s): Pune+ View Contact
Keyskills: Social media marketing Outbound Health insurance Content strategy customer marketing Social media Growth strategy Research SEO Marketing strategy
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Extraaedge
Extraaedge - Startup ExtraaEdge is a VC backed Sales & Marketing Automation software for educational institutes. Think of us as Salesforce + HubSpot for educational enterprises.
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