Social Media Marketer
- Lares Algo Tech
- 2 - 4 years
- Noida, Gurugram
- 3 months ago
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Job Description
Roles and Responsibilities
Key Responsibilities:
- Plan, manage, and execute daily posts across all social media platforms (Instagram, Facebook, LinkedIn, YouTube) with relevant captions, hashtags, and aligned visuals.
- Ensure all social media profiles are branded, current, and visually consistent across platforms.
- Coordinate with the content and design teams to build a monthly content calendar tailored for target audiences: doctors, healthcare professionals, and students.
- Develop creative content ideas, campaigns, and reels concepts that are informative, engaging, and audience-specific.
- Monitor and analyze engagement metrics (likes, comments, shares, DMs) and respond promptly.
- Work proactively to increase followers, engagement rates, and brand visibility using trends, insights, and consistent posting.
- Collect and manage multimedia assets (photos, videos, OT clips, behind-the-scenes) for quick and timely social updates.
- Track social media performance and suggest actionable improvements based on data and trends.
- Ensure all content is brand-compliant, medically accurate, and adheres to ethical communication standards.
Desired Candidate Profile
- 23 years of experience in Social Media Optimization or social media handling, preferably in healthcare, hospitals, or educational institutions.
- In-depth knowledge of social media platforms and algorithms (Instagram, Facebook, LinkedIn, YouTube).
- Proven ability to create and execute compelling content (text, image, and short videos).
- Proficient in social media tools such as Meta Business Suite, Canva, Buffer, Later, etc.
- Comfortable managing real-time content creation using phones during live events or field visits.
- Excellent written and verbal communication skills with a proactive and creative mindset.
- Ability to coordinate effectively with internal teams including doctors, trainers, designers, and content creators.
Preferred Skills:
- Basic graphic design or video editing skills (reels, short videos, templates).
- Understanding of healthcare communication tone and sensitivity in medical content.
Prior experience managing social media handles for Finance & Technologies
Job Classification
Industry: Financial Services (Asset Management)Functional Area / Department: Marketing & CommunicationRole Category: Digital MarketingRole: Social Media MarketingEmployement Type: Full timeContact Details:
Company: Lares Algo TechLocation(s): Noida, Gurugram
Keyskills: Social Media Marketing Linkedin Marketing Youtube Marketing Social Media Campaigns Social Media Strategies Facebook Marketing Social Media Optimization Instagram Marketing Twitter Marketing Youtube Instagram Influencer Marketing Social Media Advertising
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Lares Algo Tech
At Lares Algotech, we pride ourselves on fostering an innovative and collaborative environment where employees thrive and contribute to cutting-edge solutions in stock broking and risk management. Join us to lead a team of experts and drive excellence in risk management practices.
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