Job Description
Associate Campaign DeveloperDescription:The Associate Campaign Developer is responsible for end-to-end technical coding for email campaigns (inclusive of HTML conversion, platform integration, quality assurance, editing, testing, and deployment). This role ensures consistency with brand elements and deliverers a flexible email framework to enable dynamic content.
Responsibilities:Hand-code HTML files optimized for emailResponsive conversion of Photoshop documents to HTML optimized for emailAct as content creation expert for clients and account team(s)Execute simple image editing on provided PSDsWork with pre-existing or client-provided HTML files and make suggestions/updates for coding improvements to enhance the rendering across a wide-range of email clients (Outlook, Gmail, mobile apps, etc.) as neededIntegrate email content into email platform(s) for campaign deployment, including CAN-SPAM requirementsCoordinate with account team and clients to fulfill email content creation and change requests.Consult and troubleshoot on HTML/text mailings, dynamic content personalization, and URL issuesConduct content quality assurance checks to ensure the mailing meets client expectationsFollow code & QA best practicesMeet scheduled deadlines.Qualifications:0-2 years of email or web development experienceAdvanced knowledge of HTML and CSS for emailBasic knowledge of responsive code optimized for emailExcellent attention to detailDemonstrated communication skillsAbility to meet tight deadlines using strong organizational skillsEffectively problem solve in individual and in group settingsTeam player who is comfortable with self-directionFlexibility to work on a variety of tasksExperience with Adobe Dreamweaver and PhotoshopFamiliarity with Jira or another workflow tool a plus.Company SummaryZeta Global is a NYSE listed data-powered marketing technology company with a heritage of innovation and industry leadership. Founded in 2007 by entrepreneur David A. Steinberg and John Sculley, former CEO of Apple Inc and Pepsi-Cola, the Company combines the industrys 3rd largest proprietary data set (2.4B+ identities) with Artificial Intelligence to unlock consumer intent, personalize experiences and help our clients drive business growth.Our technology runs on the Zeta Marketing Platform, which powers end to end marketing programs for some of the worlds leading brands. With expertise encompassing all digital marketing channels Email, Display, Social, Search and Mobile Zeta orchestrates acquisition and engagement programs that deliver results that are scalable, repeatable and sustainable.Zeta Global is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of race, gender, ancestry, color, religion, sex, age, marital status, sexual orientation, gender identity, national origin, medical condition, disability, veterans status, or any other basis protected by law.
Zeta Global Recognized in Enterprise Marketing Software and Cross-Channel Campaign Management Reports by Independent Research Firmhttps://www.forbes.com/sites/shelleykohan/2024/06/19/amazon-partners-with-zeta-global-to-deliver-gen-ai-marketing-automation/https://www.cnbc.com/video/2024/05/06/zeta-global-ceo-david-steinberg-talks-ai-in-focus-at-milken-conference.htmlhttps://www.businesswire.com/news/home/20240904622808/en/Zeta-Increases-3Q%E2%80%9924-Guidancehttps://www.prnewswire.com/news-releases/zeta-global-opens-ai--data-labs-in-san-francisco-and-nyc-300945353.htmlhttps://www.prnewswire.com/news-releases/zeta-global-recognized-in-enterprise-marketing-software-and-cross-channel-campaign-management-reports-by-independent-research-firm-300938241.html
Job Classification
Industry: Software Product
Functional Area / Department: Marketing & Communication
Role Category: Digital Marketing
Role: Marketing Automation Specialist
Employement Type: Full time
Contact Details:
Company: Zeta Global
Location(s): Hyderabad
Keyskills:
css
dreamweaver
photoshop
html
web development
digital marketing
campaign development
branding
brand communication
business development
email campaign
artificial intelligence
brand management
campaign management
marketing
campaigns
atl
jira
