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Product Manager (Technical) | Building Material @ Merino Industries

Home > Product Management - Technology

 Product Manager (Technical) | Building Material

Job Description

Role & responsibilities

  • Collaborate with product management and development teams to understand product features, benefits, and target audience.
  • Develop product positioning, messaging, and value propositions that resonate with the target market.
  • Create compelling marketing collateral, including sales decks, product guides, and case studies to support sales efforts.
  • Plan and execute product launches, coordinating cross-functional teams and marketing campaigns.
  • Develop go-to-market strategies for new product releases, including pricing, distribution, and promotion strategies.
  • Conduct market research and analysis to identify market trends, customer needs, and competitive positioning.
  • Develop and maintain buyer personas, customer segmentation, and customer journey mapping for effective targeting.
  • Measure and analyse the success of product marketing initiatives, refining strategies based on data-driven insights.

Job Classification

Industry: Building Material
Functional Area / Department: Product Management
Role Category: Product Management - Technology
Role: Technical Product Manager
Employement Type: Full time

Contact Details:

Company: Merino Industries
Location(s): Delhi, NCR

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Keyskills:   Product Management New Product Development Product Quality Product Life Cycle Management Product Testing Product Design Product Performance Product Validation

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Merino Industries

Welcome to the Home of Laminates, welcome to Merino. From a humble beginning with the launch of plywood in 1974 and subsequently high pressure laminates in 1981, the Merino Group has come a long way. Today, the group is one of the worlds largest manufacturers of decorative laminates for i...