Job Description
We are looking for a project lead with 5 years experience with thorough knowledge in Digital Marketing, primarily be focusing on campaign strategy and organizing/ managing resources (both internal and our client's)
What we looking for
Diploma or Certification in Digital marketing or a related field is preferable.
Proven working experience in digital marketing
Demonstrable experience leading and managing SEO/ SEM, marketing, social media and/ or display advertising campaigns
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
Experience in optimizing landing pages and user funnels
Solid knowledge of website analytics tools
Working knowledge of ad serving tools
Experience in setting up and optimizing Google Adwords campaigns
Working knowledge of HTML, CSS, and JavaScript development and constraints
Strong analytical skills and data- driven thinking
Up- to- date with the latest trends and best practices in online marketing and measurementResponsibilities
Prepare Project Plan and execute all web, SEO/ SEM, marketing database, email, social media and display advertising campaigns
Design, build and maintain our social media presence
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Plan, execute, and measure experiments and conversion tests
Collaborate with internal teams to create landing pages and optimize user experience
Utilize strong analytical ability to evaluate end- to- end customer experience across multiple channels and customer touch points
Instrument conversion points and optimize user funnels
Collaborate with agencies and other vendor partners
Evaluate emerging technologies.
Job Classification
Industry: IT Services & Consulting
Functional Area / Department: Engineering - Software & QA
Role Category: Software Development
Role: Technical Lead
Employement Type: Full time
Contact Details:
Company: El Shaddai Global
Location(s): Trichy
Keyskills:
css
Social media
Tools
Google AdWords
javascript
Analytics
java
git
Online marketing
html
SEM
SEO
Digital marketing