About CashKaro
CashKaro is India s #1 cashback platform , trusted by over 25 million users ! We drive more sales for Amazon, Flipkart, Myntra, and Ajio than any other paid channel, including Google and Meta. Backed by Ratan Tata and a recent $16 million funding from Affle , we re already clocking 300 crore in revenue racing towards 500 crore.
Our second venture, EarnKaro , is India s leading influencer monetization platform, trusted by 500,000+ influencers . We also recently launched BankKaro , a FinTech aggregator like Paisabazaar, scaling rapidly.
Join our team and help us shape the future of online shopping, influencer marketing, and fintech in India!
Your Role - A Day in the Life
- Scout and onboard influencers (YouTube & Instagram primarily).
- Take ownership of end-to-end execution of influencer marketing campaigns for CashKaro and DealsAnytime .
- Explain campaign briefs, negotiate budgets, and maintain influencer relationships.
- Ideate video content, create timelines, and ensure delivery as per plan.
- Work closely on credit card acquisition and deal-based campaigns .
- Post-campaign, evaluate content and performance using Excel and internal tools.
- Maintain campaign hygiene using structured trackers, pivot tables, and reporting metrics.
Must-Have Skills
Skill
Description
Influencer Scouting & Negotiation
Ability to identify relevant influencers, pitch campaigns, and negotiate costs effectively.
Communication & Relationship Management
Strong written and verbal communication; builds lasting relationships with influencers.
Creative Ideation & Briefing
Able to brainstorm engaging campaign ideas and translate briefs clearly to creators.
Execution & Timeliness
Highly organized with ability to plan timelines, track deliverables, and manage multiple campaigns.
Data Analysis & Reporting
Comfortable using Excel (especially pivot tables) and internal tools to analyze post-campaign performance.
Self-Motivation & Ownership
Takes full ownership of tasks, problem-solves independently, and drives outcomes.
Upskilling & Growth Mindset
Constantly learning, open to feedback, and proactive about improving influencer marketing skills.
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