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Brand Marketing Manager - International Markets @ People Group

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 Brand Marketing Manager - International Markets

Job Description

What Google is to search, Shaadi.com is to matchmaking. We dont just lead the category we define it. Now, were on a mission to make Indians across the world fall in love with us all over again one unforgettable campaign at a time.


Were hiring a Global Brand Rockstar

To take our legacy and reimagine it for the hearts of International markets in the US, UK, Middle East, Southeast Asia & beyond.


What Youll Own: Lead bold, cross-border campaigns with top creative talent
Drive awareness, love, and sign-ups across international markets
Shape engagement, retention, revenue and real love stories
Partner with Product, Performance, Sales & Media teams
Analyze what matters market-specific campaign impact
Pitch smart ideas, run global pilots, learn faster than trends change

What Were Looking For:


47 years of brand marketing experience (consumer tech or global consumer brands)
Experience with international 360 campaigns (TV, digital, OOH, influencer)
Sharp at agency management both creative and media
Globally curious, culturally aware, and insight-obsessed
A brand thinker with the data instinct to match the creative gut
Bonus: Experience working on diaspora or cross-cultural brands


Why Youll Love It Here:

An iconic Indian brand with global reach
Freedom to create, challenge, and experiment
Build a brand Indians abroad are proud to choose
Talented, diverse, and slightly quirky teammates
If youve got the spark, weve got the global stage.

Job Classification

Industry: Internet (E-Commerce)
Functional Area / Department: Marketing & Communication
Role Category: Marketing
Role: Brand Management
Employement Type: Full time

Contact Details:

Company: People Group
Location(s): Mumbai

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Keyskills:   Brand Campaigns Media Planning Brand Marketing International Market Brand Promotion Brand Communication Strategic Brand Management Brand Positioning Brand Awareness Brand Strategy

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People Group

Shaadi.com, part of Anupam Mittal promoted People Group, is one of India's best known Internet brands and the worlds largest matrimonial service. It was founded with one simple objective - to provide a superior matchmaking experience to Indians all over the world. The company pioneered online matrim...