Fraud Analyst
- Taboola
- 2 - 7 years
- Delhi, NCR
- 2 years ago
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Job Description
Taboola is looking for a top-notch Fraud Analyst . As an Advertiser Fraud Analyst at Taboola, your primary responsibility is to detect and prevent fraudulent activities within the advertising ecosystem. You will analyze advertising data, investigate suspicious incidents, and collaborate with cross-functional teams to develop and implement effective fraud prevention strategies. Your role involves monitoring campaigns, identifying fraudulent patterns, and utilizing various tools and technologies to ensure the integrity of Taboola s advertising platform. You will play a crucial role in maintaining the trust of advertisers and ensuring the quality and accuracy of Taboola s advertising services.
What are some of the things you do on a day-to-day basis?
- Data Analysis: Perform data analysis on advertising data to identify anomalies, trends, and potential fraudulent activities. This includes analyzing malvertising, cloaking and billing incidents..
- Fraud Detection and Investigation: Utilize fraud detection tools and techniques to identify potential fraudulent activities, such as click fraud or impression fraud. Investigate suspicious incidents by examining patterns, sources, and user behavior to gather evidence.
- Collaboration and Communication: Work closely with internal teams, such as account managers, sales, and operations, to address fraud-related issues and provide guidance. Collaborate with cross-functional teams, including data scientists and engineers, to develop and implement fraud prevention strategies.
- Reporting and Insights: Generate regular reports and provide insights on fraud incidents, trends, and patterns. Present findings to internal stakeholders, including management, to drive informed decisions and optimize fraud prevention strategies.
- Fraud Prevention Measures: Implement and maintain fraud prevention measures, such as monitoring tools, real-time alerts, and automated systems, to proactively identify and prevent potential fraud incidents.
- Industry Knowledge and Research: Stay up to date with the latest industry trends, fraud techniques, and emerging technologies in the advertising space. Continuously research and explore new fraud detection methods and tools to enhance Taboola s fraud prevention capabilities.
- This position requires working in shifts to support 24/7 operation
- 2+ years experience working as a data analyst position in a data-rich environment
- Strong database experience and experience with advanced SQL Experience with BI Systems (Tableau, QlikSense or other)
- Great communication skills, with proven ability to lead and interact effectively with multiple teams/stakeholders in a fast paced environment
- Excellent English, required to communicate daily with international teams
- Fast learning capabilities and proven ability to multitask working on several projects at a time
- Proven track record in using data tools and trends to identify opportunities and create clear actions to improve performance, problem-solving approach
- Problem-Solving Abilities: As a Fraud Analyst, you will encounter complex fraud cases that require logical thinking and problem-solving skills. You should be able to approach challenges with a structured mindset, devise effective investigation strategies, and propose actionable solutions.
It would be great if you also have:
- Knowledge of Machine Learning Models, creating, building & maintaining models and ETL s. BA/BS in finance, statistics, quantitative economics a plus
- Previous experience in a fraud detection or related role within the online advertising industry.
- Familiarity with industry-standard fraud prevention tools, such as fraud detection platforms or monitoring systems.
- Previous experience in similar role a major plus Previous experience with Salesforce/Jira a plus
Job Classification
Industry: InternetFunctional Area / Department: Data Science & AnalyticsRole Category: Business Intelligence & AnalyticsRole: Data AnalystEmployement Type: Full timeContact Details:
Company: TaboolaLocation(s): Delhi, NCR
Keyskills: Health insurance Data analysis Billing Machine learning Fraud Analyst Fraud detection Advertising Monitoring SQL Salesforce
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