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Performance marketing Specialist @ 42signs Infosystems

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 Performance marketing Specialist

Job Description

    About company:

    The requirement is for one of our client who is in real estate sector. It is a trusted platform for seamless and reliable   housing, rentals, making living simple, secure, and stress-free.  They are solving urban housing for young India on the move, better rental apartments in better locations at a better value for money. The are hoping to provide housing for 10 million people using the Build-to-rent model in urban centre's of India.  Their office is based out of Whitefield, Bangalore.

    • Experience: 3-5 Years
    • Compensation : CTC 5 to 6 Lakhs LPA
    • Timing : 8 am to 6 pm (Mon to Fri)
    • Probation: 90 Days
    • Work Type: Office and No work from home
    • Location: Whitefield

    We are seeking a dynamic and data-driven Programmatic Performance Marketing Specialist to join our marketing team. The ideal candidate will have hands-on experience in managing programmatic ad campaigns and a solid understanding of digital marketing strategies. This role involves leveraging data, technology, and creativity to optimize campaign performance and drive business growth.

    Key Responsibilities:

    • Plan, execute, and optimize programmatic ad campaigns across multiple platforms (Google Display & Video 360, The Trade Desk, etc.).
    • Monitor campaign performance and adjust strategies to meet key performance indicators (KPIs) such as ROAS, CTR, and CPA.
    • Collaborate with creative teams to develop engaging ad creatives and test different formats for maximum impact. - Utilize data analytics tools to track and report on campaign performance, providing actionable insights.
    • Conduct A/B testing and audience segmentation to enhance targeting accuracy and ad effectiveness.
    • Stay updated with the latest programmatic trends, ad technologies, and best practices.
    • Work closely with cross-functional teams including content, design, and product marketing to align campaign strategies.
     

Employement Category:

Employement Type: Full time
Industry: Real Estate
Role Category: Internet Marketing
Functional Area: Not Specified
Role/Responsibilies: Performance marketing Specialist

Contact Details:

Company: 42signs Infosystems
Location(s): Bengaluru

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Keyskills:   google adwords performance marketing

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₹ 2 to 5 Yr

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42signs Infosystems

The requirement is for our client who is a modern co-living and rental solutions provider that simplifies long-term housing for young professionals, students, and working individuals. Based in Bangalore, India, KOTS offers fully furnished, ready-to-move-in rental homes with a focus on comfort, com...