Job Description
Overview
We have an exciting role of Manager - Medical Copywriter to drive and translate creative and contemporary ideas to solid design and impact. You will have a key role in design and deployment of creative campaigns with our global clients, including many Fortune 50 companies.
About US
We are an integral part of Annalect Global and Omnicom Group, one of the largest media and advertising agency holding companies in the world. Omnicoms branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations, and other specialty communications services. Our agency brands are consistently recognized as being among the worlds creative best.
Annalect India plays a key role for our group companies by providing stellar products and services in areas of Creative Services, Technology, Marketing Science (data & analytics), Market Research, Business Support Services, Media Services, Consulting & Advisory Services. We are growing rapidly and looking for talented professionals like you to be part of this journey. Let us build this, together!
Responsibilities
This is an exciting role and would entail you to
- Manage cross-functional partners to deliver medical content for a variety of audiences (digital and print) while also handling medical copywriting and veeva submissions work
Copywriting & Content Development
- Write clear, engaging, and medically accurate content for a range of audiences - including press materials, consumer campaigns, digital assets, and educational tools. Translate complex clinical and scientific information into language that resonates with non- specialist audiences, including patients, caregivers, and media outlets.
- Develop a refined understanding of the brand, disease, and the overall therapeutic/treatment category
- Ensure the creation of all content is developed with appropriate tone, style, and structure based on brand strategy, creative brief, and client expectations
- Develop messaging that aligns with brand strategy, while simplifying technical data for
- broader understanding without compromising accuracy.
- Partner with internal teams (account, strategy, and creative) to ideate and execute content that is impactful, on-brand, and compliant.
- Revise and refine copy based on internal and client feedback and MLR reviewer input.
Veeva Submission & MLR Review Support
- Prepare and submit materials in Veeva Vault PromoMats for MLR review, ensuring all metadata, references, and annotations are accurate and complete.
- Link supporting references to corresponding claims and manage annotation accuracy. Track submission timelines and status; coordinate follow-ups, revisions, and final approvals. Act as a bridge between creative/content teams and regulatory operations to ensure
- seamless submissions and compliance with SOPs.
- Maintain organized version control and documentation of submitted and approved materials
- Demonstrate an understanding of healthcare/pharma advertising communication requirements
- Be familiar with modular content and omnichannel marketing develop and maintain content matrix and core claims documentation
Qualifications
You will be working closely with
Our global creative agency teams. You will also be closely collaborating with our team of talented and designers to deliver high-quality services.
This may be the right role for you if you have
- 11+ years of experience in healthcare communications agencies (AMA experience is preferred)
- Bachelor's degree or equivalent experience with a focus on pharma/science/medicine
- Portfolio containing work samples that demonstrate strong conceptual abilities, creative thinking, and exceptional writing skills in a variety of communication forms (e.g., sales aids, direct mail, websites, social media) for a variety of audiences (e.g., healthcare professionals, patients, consumers)
- Understanding of omnichannel marketing, modular content, and processes for content development
- Experience with referencing and annotating, and MLR submissions requirements and processes
- Excellent leadership, management and client-facing communication skills
- Strong organizational skills, attention to detail, and ability to multitask.
- An ability to understand and process healthcare information
- Ability to multi-task in a faced-paced environment as a member of a highly collaborative team
- The desire to work with a diverse group of teams, projects, and clients.
Job Classification
Industry: Film / Music / Entertainment
Functional Area / Department: Healthcare & Life Sciences
Role Category: Healthcare & Life Sciences - Other
Role: Healthcare & Life Sciences - Other
Employement Type: Full time
Contact Details:
Company: Omnicom Media Group
Location(s): Bengaluru
Keyskills:
medical
us healthcare
healthcare management
bpt
medicine
advertising
hospital administration
healthcare
bds
clinical
hospital management
operations
clinical research
medical management
denial management
leadership
clinical trials
rcm
communication skills