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Corporate Communications Manager @ Agrostar

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 Corporate Communications Manager

Job Description

About AgroStar: AgroStar is Indias foremost AgTech start-up with a mission of #HelpingFarmersWin. Shardul and Sitanshu started AgroStar with a vision to solve two of the biggest problems in Indian agriculture - Lack of guidance for scientific/sustainable farming & limited access to great quality farm inputs.

Today AgroStar provides full-stack solutions to millions of farmers across 11 Indian states via an omnichannel approach. Along the journey, we have built Indias largest agronomy advisory center, a highly engaged digital farmer network with over 9.5 million users, and a retail network of 8500+ stores. These technology-enabled channels work together to help farmers produce better and achieve higher price realizations by providing appropriate advice, timely input delivery, and output market linkages.

In March 2022, we acquired INI Farms, and with this, we are now exporting our farmers produce to over 20+ countries across the globe.

With massive synergies across the value chain to unlock, we are excited about our next exponential growth phase while being more mission-focused than ever! #HelpingFarmersWin!

Backed by prominent investors and partners, we are rapidly growing our full-stack platform and access to credit.

The Role:

We are seeking a dynamic and strategic Communications Manager to oversee and enhance our internal and external communications. This role involves developing and executing communication strategies, managing media relations, and ensuring a consistent brand voice across all platforms. The ideal candidate is a skilled communicator with experience in content creation, public relations, and stakeholder engagement.

What will this person do?

  • Develop and implement engaging internal communication strategies that make our team feel like they're part of something amazing.
  • Create content that inspires and informs employees about company news, achievements, and initiatives. Think of company newsletters that are actually fun to read!
  • Develop and implement comprehensive communication strategies to strengthen brand awareness and corporate reputation.
  • Build and maintain strong relationships with media representatives, journalists, and key industry influencers
  • Ensure all communication materials adhere to the companys brand guidelines and tone of voice.
  • Craft compelling press releases, media kits, and external communications that showcase AgroStar's innovative spirit.
  • Develop regional PR strategies to enhance brand visibility and credibility. Make AgroStar the talk of the town!
  • Take ownership of AgroStar's LinkedIn, Instagram and Corporate Website, ensuring consistent branding and engaging content.
  • Collaborate with the marketing and other teams to strategize and create captivating content for YouTube. Let's make some viral magic happen!
  • Stay ahead of social trends and leverage them to enhance AgroStar's online presence and reputation.
  • Provide insights and recommendations to improve our social media footprint. Help us stay cool and relevant!

Qualifications we look for:

  • Bachelors or Masters degree in Communications, Journalism, Public Relations, or a related field, with at least 3+ years of relevant work experience.
  • Excellent verbal and written communication skills with a strong ability to craft compelling narratives.
  • Experience managing media relations and handling internal communication and digital platforms like LinkedIn, Instagram, Twitter, YouTube, etc.
  • Ability to work independently and collaboratively in a fast-paced environment.
  • Knowledge of emerging trends in digital communications and media landscapes.

Most importantly, we are looking for passionate intrapreneurs who want to work at the grass root level, drive impact in Indias biggest sector & Help Farmers Win!

Job Classification

Industry: Internet (E-Commerce)
Functional Area / Department: Marketing & Communication
Role Category: Corporate Communication
Role: Corporate Communication - Other
Employement Type: Full time

Contact Details:

Company: Agrostar
Location(s): Pune

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Keyskills:   Internal Communication Corporate Communication External Communications Corporate PR Brand Communication Corporate Branding Strategic Communication

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Agrostar

AgroStar AgroStar is India's leading direct-to-farmer digital platform where farmers can procure quality agri inputs at fair price just by using a mobile phone. Indian farmers face multiple challenges in procuring agri inputs for their farming needs. AgroStar aims to simplify the whole Agri-Busi...