Key Responsibilities:
- Plan and execute PPC campaigns tailored to clients in diverse domains.
- Handle and interact with clients end to end and be the face of the company.
- Coordinate with the team to improve and increase visibility of clients through campaigns.
- Monitor and improve performance metrics like cost per lead and cost per acquisition.
- Collaborate with content and design teams to create engaging ad creatives.
- Generate regular reports showcasing campaign performance and ROI.
Skills Required:
- 3-6 Years of experience in Paid media/performance marketing.
- Agency experience handling multiple clients is a must.
- Good communication skills.
- Hands-on experience in Google Ads and Facebook Ads.
- Proven ability to optimize campaigns for EdTech products.
- Strong understanding of the student/parent buyer journey.
Keyskills: Performance Marketing Google Ads Ctr PPC Paid Media Facebook Ads Ppc Campaigns Campaigns SEM Pay Per Click Paid Marketing Meta Ads