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Senior Media Buyer(Hybrid, Thane) @ Drims Ally

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Drims Ally  Senior Media Buyer(Hybrid, Thane)

Job Description


About the Role

DRIMS ALLY Pvt. Ltd. is looking for a Senior Media Buyer to take full ownership of our paid advertising campaigns across Meta Ads and Google Ads. This role is for someone who lives and breathes performance marketing, thrives in a data-driven environment, and has a track record of managing high-budget, ROI-focused campaigns.

Youll be managing paid growth for a fast-expanding portfolio of AI-powered and digital products, working closely with creatives and reporting directly to the founder.


Key Responsibilities

  • Plan, launch, manage, and scale paid ad campaigns across Meta (Facebook/Instagram) and Google Ads platforms
  • Manage monthly ad budgets ranging from $200K$500K, focusing on ROAS, CPA, and profitability
  • Collaborate with creative and video teams to guide and test ad creatives, angles, and copy
  • Execute A/B testing strategies across creatives, copy, targeting, and landing pages
  • Monitor performance metrics daily and provide data-driven reports with actionable insights
  • Stay current with platform policy changes, algorithm updates, and media buying trends
  • Troubleshoot ad performance issues and optimize campaigns in real-time
  • Contribute to the creative strategy by identifying winning hooks, funnels, and customer psychology

Required Skills & Qualifications

  • Minimum experience with performance-focused paid media campaigns
  • Proven success managing large advertising budgets and driving high ROI
  • Expertise in:
    • Meta Ads Manager (Facebook & Instagram)
    • Google Ads (Search, Display, YouTube)
    • Campaign structure, pixel tracking, custom conversions, and attribution logic
  • Strong understanding of conversion funnels, landing page optimization, and retargeting strategies
  • Proficiency in analytics tools (e.g., Google Analytics, Meta Insights, UTM tracking)
  • Solid grasp of audience segmentation, lookalike targeting, and behavioral retargeting
  • Excellent communication, analytical, and decision-making skills
  • Comfortable working in a fast-paced, results-driven team

Job Classification

Industry: Internet (E-Commerce)
Functional Area / Department: Marketing & Communication
Role Category: Advertising & Creative
Role: Media Buying
Employement Type: Full time

Contact Details:

Company: Drims Ally
Location(s): Mumbai

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Keyskills:   ROAS Ad Creatives Pixel Tracking Meta Ads Performance Marketing Retargeting A/B Testing Funnel Optimization Google Analytics Budget Management Attribution Google Ads Campaign Scaling CPA UTM Tracking Data Analysis

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₹ 5-12 Lacs P.A

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Drims Ally

Drims Ally is a house of brands dedicated to building and scaling innovative consumer-driven businesses. We specialize in developing, managing, and growing multiple brands across various industries, with a strong focus on e-commerce and digital-first strategies. Our expertise lies in creating high...