Deputy Manager Marketing- Retail .Max Exp
- FOX Data Tech Fzco
- 5 to 9 Yrs
- 2 months ago
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Job Description
- Job in Brief: This is a hands-on role with planning and execution of Marketing baby product retail stores to drive market share, brand management, event management and New business development. Roles & Responsibilities: In-store and Local: Plan and execute monthly in-store thematic promotional campaigns, in-store events, festivals, and special days to increase sales. Increase store footfall through local outreach, influencer tie-ups and seasonal campaigns and advertising and PR Build Community outreach initiatives with schools, clinics and parenting groups. Co-ordinate Branding, signage and point of sale display material requirements. Share the marketing plan note with store managers at least a week in advance Create Monthly marketing plans Plan and implement best practices CRM and brand Campaign management: Manage loyalty program to track and improve repeat purchases and LTV Create and execute seasonal campaigns to drive footfall Create and execute offers and promotions to increase sales of non-moving inventory Effective communication of brand attributes Monitor competitor activities Digital & Social Media: Build content and community engagement across all digital channels. Collaborate with designers and agencies for creatives and content. Monitor performance of digital campaigns and optimise for engagement and conversions Plan and execute Media plans Networking with all stakeholders to increase brand Loyalty Collaboration and Reporting: Work closely with the store team, Merchandising and operations to meet the business goals Analyse customer insights, market trends, and competition studies of new geographic territories for expansion and provide reports for management for further action. Building and managing the Marketing team. Track KPIs and ensure timely execution of plans. Strategy: Monitoring and control of the budget for marketing activities Cost optimisation initiatives Plan and implement brand campaigns Vendor development Work closely with top management and the operations team for the planning and launch of new stores and products Requirements Bachelors or Masters degree in Marketing, Business, or related field 5+ years of experience in retail or consumer marketing Strong understanding of store-level marketing and customer engagement Hands-on experience in social media, basic content planning, and digital promotions Excellent communication and coordination skills Strong attention to detail and deadline orientation,
Employement Category:
Employement Type: Full timeIndustry: OthersRole Category: Not SpecifiedFunctional Area: Not SpecifiedRole/Responsibilies: Deputy Manager Marketing- Retail .Max ExpContact Details:
Company: HappySproutsLocation(s): Nagercoil,
Keyskills: Marketing Brand Management Event Management New Business Development Community Outreach CRM Campaign Management Digital Marketing Social Media Management Content Creation Market Analysis Budget Management Vendor Development
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