Content Writer
- Kapp Software
- 3 - 8 years
- Chennai
- 9 days ago
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Job Description
Experience Level: Mid-Level (Minimum 3 Years Required) Reports To: Content Manager / Marketing Head Job Summary:
- Research and write high-quality, informative, and engaging content including blogs, articles, website copy, product descriptions, social media posts, and email newsletters.
- Create SEO-friendly content by incorporating relevant keywords and following best practices for search visibility.
- Write content tailored to different stages of the customer journey, from awareness to conversion.
- Collaborate with internal teams (marketing, design, product) to align content with brand voice, messaging, and campaign goals.
- Proofread and edit content to ensure clarity, consistency, and grammatical accuracy.
- Stay updated with industry trends, especially in the fintech and digital marketing space.
- Manage and adhere to content calendars, ensuring timely delivery of deliverables.
- Minimum 3 years of professional content writing or copywriting experience.
- Exceptional command of English both written and verbal.
- Strong research skills and the ability to quickly understand new concepts and industries.
- Proven experience creating content that is SEO-optimized and drives traffic or engagement.
- Ability to work independently, manage multiple deadlines, and collaborate across teams.
- Familiarity with CMS platforms such as WordPress.
- Experience writing for fintech, financial services, crypto, or SaaS companies.
- Understanding of financial terminology, digital payments, investing, trading, or financial technology trends.
- Proficiency in using SEO tools (e.g., SEMrush, Surfer SEO, Ahrefs, Google Search Console).
- Basic knowledge of content analytics using Google Analytics or similar platforms.
- Work in a fast-growing and innovation-driven environment.
- Opportunity to contribute to high-impact content in the fintech space.
- Collaborate with a passionate team and grow your professional writing portfolio.
- Flexible work culture with learning and development opportunities.
Job Classification
Industry: IT Services & ConsultingFunctional Area / Department: Content, Editorial & JournalismRole Category: Content Management (Print / Online / Electronic)Role: Content Creation / WriterEmployement Type: Full timeContact Details:
Company: Kapp SoftwareLocation(s): Chennai
Keyskills: Google Analytics Social media Finance Wordpress CMS Content writing Research SEO Digital marketing Financial services
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Kapp Software
Kappsoft is a new generation information technology company making proficient strides to create a strong foundation in the field of IT Enabled Services (ITES) and Software Development. Kappsoft is among the new age group providing end-to-end BPO service with proven full service expertise for consume...
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