Content Writer
- Kasmo Digital Pvt Ltd
- 0 - 1 years
- Bengaluru
- 8 days ago
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Job Description
About the Opportunity:
We are seeking a highly motivated content writer join our marketing team. As a content writer, you will play a crucial role in driving our digital marketing efforts and building our online presence. We are looking for individuals who have a flair for creating compelling B2B marketing content for the website and social media. Candidates with a passion for writing and strong communication skills are ideal for the position. Experience in B2B content writing, social media marketing, or content marketing will be an added advantage. Kasmo places a high value on internal promotion and career growth, offering abundant opportunities for employees to advance within the organization.
Primary Roles & Responsibilities
Content Asset Creation Ownership: Take ownership of content development, ensuring alignment with brand objectives.
Update and maintain content across various platforms website, social media and other digital assets, ensuring accuracy and relevance. Drive content strategy and ideation to meet marketing and branding goals.
Content Development: Develop diverse content, including blog posts, social media, articles, whitepaper, brochure, e-books, scripts and case studies.
Adaptability and Innovation: Adapt quickly to changing priorities for the marketing department and keeping up with evolving industry trends.
Innovate and explore new content formats and storytelling techniques.
Collaboration and Communication: Collaborate effectively with marketing, design, and SMEs to implement content marketing strategies.
Information Gathering & Briefing Documentation: Gather relevant information and conduct thorough research for content development.
Content Quality Check: Ensure content meets SEO best practices and is optimized for search engines. Maintain brand voice and messaging consistency across all content assets
Maintain high quality content by verifying tech check, fact check, stats check from respective stakeholders.
Required Skills
Bachelors or Masters degree in Literature, Mass Communication, Business Management or any other relevant fields
0 - 1 years of experience in content writing
Excellent communication and content writing skills
Proficiency with social media and content marketing tools
Experience with B2B content marketing strategies would be an added advantage
Job Classification
Industry: IT Services & ConsultingFunctional Area / Department: Marketing & CommunicationRole Category: Digital MarketingRole: Digital Marketing - OtherEmployement Type: Full timeContact Details:
Company: Kasmo Digital Pvt LtdLocation(s): Bengaluru
Keyskills: Content Writing SEO Writing B2B Content Blog Writing Technical Writing Article Writing
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