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SunTec Web Services | PPC Specialist @ SunTec India

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 SunTec Web Services | PPC Specialist

Job Description

Key Responsibilities:


Campaign Strategy & Execution:

  • Plan, execute, and optimize Google Ads and LinkedIn Ads campaigns.
  • Conduct keyword research, ad copywriting, and A/B testing for performance improvement.

Performance Tracking & Optimization:

  • Monitor and analyze CTR, CPC, CPA, ROAS, and Conversion Rates to optimize campaign performance.
  • Continuously improve Quality Score and reduce ad costs.
  • Leverage Google Analytics, Google Tag Manager, and heatmaps to track user behavior.

Landing Page & CRO (Conversion Rate Optimization):

  • Collaborate with the content and design team to create high-converting landing pages.
  • Run A/B tests on CTAs, ad creatives, and landing pages to improve conversions.

Budget & Bid Management:

  • Efficiently allocate and manage ad budgets to maximize lead generation and ROI.
  • Use automated bidding strategies and manual bid adjustments for best results.

Competitor & Market Analysis:

  • Keep track of industry trends, competitor strategies, and new PPC trends.
  • Use insights to refine targeting, messaging, and overall strategy.

Skills & Qualifications:

  • 5-8 years of experience in Google Ads, Linked Ads, and social media paid campaigns.
  • Expertise in Google Analytics, Google Tag Manager, and Google Data Studio.
  • Strong knowledge of lead generation and conversion tracking.
  • Experience with LinkedIn Ads and B2B lead generation is a plus.
  • Excellent analytical skills and proficiency in Excel/Google Sheets for reporting.
  • Strong communication and ability to work with cross-functional teams.

Please share your resume and portfolio of successful PPC campaigns to **@su********a.com
Regards,

Neha Goel

9711630***

Job Classification

Industry: IT Services & Consulting
Functional Area / Department: Marketing & Communication
Role Category: Digital Marketing
Role: SEM / PPC Specialist
Employement Type: Full time

Contact Details:

Company: SunTec India
Location(s): Delhi, NCR

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Keyskills:   PPC B2B Marketing Google Ads Campaign Management Performance Marketing

 Fraud Alert to job seekers!

₹ 5-10 Lacs P.A

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SunTec India

Our people make us different! For over a decade and a half, since our inception in 1999, we have been passionately working with a common purpose ‚‚‚‚ to maximize the operational efficiencies of our clients, bring in better results, and unlock their growth potential. We are ...