Your browser does not support javascript! Please enable it, otherwise web will not work for you.

Digital Advertising Specialist @ Uplers

Home > Advertising & Creative

 Digital Advertising Specialist

Job Description

Experience : 3.00 + years
Expected Notice Period : 15 Days
Shift : (GMT+05:30) Asia/Kolkata (IST)
Opportunity Type : Remote Must have skills required:
Google Ads, Looker Studio, Meta Ads Manager, microsoft bing ads, Attention-to-Detail, Digital Advertising, Google Analytics, LinkedIn Ads About the role
The client is looking for an experienced, data-driven digital marketing/advertising specialist responsible for developing and implementing digital advertising strategies for clients. The ideal candidate will have a deep understanding of the customer journey, extensive experience with paid advertising channels and managing large media budgets, and will be confident in developing and implementing strategies and tactics that involve channels targeting users at various stages of their journey. This role collaborates closely with our Project Management and Creative teams and reports directly to the Digital Advertising Manager.

Requirements
  • 3+ years experience in a digital advertising role
  • Agency experience in paid digital advertising
  • Experience working in Google Analytics 4, Looker Studio and other dashboard/reporting tools
  • Experience managing multiple paid campaigns simultaneously in Google Ads, Meta Ads Manager, Microsoft Bing Ads, LinkedIn ads and other ad platforms.
  • Experience suggesting and adjusting media budgets based on objectives and performance
  • Solid understanding of concepts like measurement planning, customer journeys, digital advertising strategies, lead generation
  • Data-driven with the ability to interpret data and turn it into understandable, actionable insights
  • Proven track record of working with teams in Creative, Design and Development
  • Passion for the digital advertising industry and evolving ad platforms, policies and opportunities
  • Excellent written and verbal communication skills
Roles
  1. Digital campaign strategy planner
  2. Digital campaign implementer
  3. Digital subject matter expert
  4. Digital campaign optimizer
  5. Google Analytics advisor
Key Accountabilities
  1. Development of paid campaign digital strategies
  2. Identify target audience segments on paid channels
  3. Recommend digital media budgets
  4. Work with Creative and Design teams to craft digital ads
  5. Work with Analytics team to configure campaign conversion tracking
  6. Work with Content and Design teams to optimize campaign landing pages
  7. Setup digital campaigns on all major paid channels including Google Ads, Facebook, Instagram, Microsoft Bing, LinkedIn, and other ad platforms.
  8. Optimize campaigns on all paid channels to achieve maximum ROI
  9. Provide marketing/campaign performance reporting using Google Analytics and Looker Studio
  10. Provide insight and analyze data as a digital subject matter expert.

Job Classification

Industry: Banking
Functional Area / Department: Marketing & Communication
Role Category: Advertising & Creative
Role: Advertising & Creative - Other
Employement Type: Full time

Contact Details:

Company: Uplers
Location(s): Mumbai

+ View Contactajax loader


Keyskills:   bing ads digital advertising google ads lead generation google analytics digital marketing project management ppc google adwords advertising marketing digital media campaigns linkedin ads social media marketing sem pay per click seo

 Fraud Alert to job seekers!

₹ Not Disclosed

Similar positions

SA360 Specialist

  • Google
  • 2 - 7 years
  • Hyderabad
  • 7 days ago
₹ Not Disclosed

Social Media Specialist ( LinkedIN & Youtube )

  • Uplers
  • 1 - 4 years
  • Mumbai
  • 14 days ago
₹ Not Disclosed

Social Media Specialist ( LinkedIN & Youtube )

  • Uplers
  • 1 - 4 years
  • Mumbai
  • 14 days ago
₹ Not Disclosed

Digital Mktg Advisory New Associate

  • Accenture
  • 0 - 1 years
  • Hyderabad
  • 19 days ago
₹ Not Disclosed

Uplers

Uplers is a one-stop digital services company delivering end-to-end web, design, digital marketing, and email production services to businesses and agencies across 52+ Nations. Backed by a team of 550+ digital expert.