Marketing Manager
- Praval Infotech
- 3 - 4 years
- Hyderabad
- 6 months ago
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Job Description
- Develop and implement comprehensive marketing strategies, including SEO and programmatic SEO, to increase brand awareness and market share in the IT domain.
- Oversee the creation of marketing materials, including digital content, print materials, and promotional campaigns.
- Manage social media platforms, including Instagram, and utilize knowledge of algorithms to maximize engagement and reach.
- Execute effective PPC campaigns and keyword mapping to drive traffic and conversions.
- Collaborate with sales and practice heads to align marketing efforts with business objectives and generate inbound leads.
- Conduct market research and analysis to identify trends, opportunities, and challenges in the IT industry.
- Monitor and report on the effectiveness of marketing campaigns, adjusting strategies as needed to achieve goals.
- Manage the marketing budget and allocate resources efficiently to maximize ROI.
- Lead and mentor a team of marketing professionals, fostering a collaborative and innovative work environment.
RequiredSills:
- Bachelors degree in Marketing, Business Administration, or a related field.
- Minimum of 3-4 years of proven experience in marketing, specifically in the IT domain.
- Strong understanding of digital marketing principles, SEO, programmatic SEO, social media algorithms, PPC campaigns, and brand management.
- Excellent communication and interpersonal skills, with the ability to work effectively across teams and with external partners.
- Proficiency in marketing automation tools, social media platforms, and analytics software.
- Creative mindset with a strong attention to detail and ability to think outside the box.
- Demonstrated leadership skills with experience managing a team.
Job Classification
Industry: IT Services & ConsultingFunctional Area / Department: Marketing & CommunicationRole Category: MarketingRole: Marketing ManagerEmployement Type: Full timeContact Details:
Company: Praval InfotechLocation(s): Hyderabad
Keyskills: Promotional campaigns PPC Brand management Social media Market research Brand awareness SEO Digital marketing Marketing budget Analytics
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At Praval, we believe that technology has the power to transform businesses and enrich lives. As a team, we strive to create innovative software applications, design intuitive user interfaces, develop robust collaborative systems, and explore emerging technologies that push the boundaries of what is...
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