We are seeking a dynamic Senior Product Manager to drive revenue growth from our Pay-for-Performance solution within the pharmacy pillar of our product management organization. This strategic role requires a results-oriented professional who will take complete ownership of expanding our Pay-for-Performance programs, increasing earning opportunities, and maximizing adoption of our EQUIPP Web and Copilot applications.
A Day in the Life
Key Outcomes & Success Metrics
As the Senior Product Manager for Pay-for-Performance Programs, you will be accountable for driving:
Revenue Growth: Increase revenue from Pay-for-Performance solutions through strategic and tactical initiatives
Program Expansion: Grow the number of active Pay-for-Performance programs across our network
Opportunity Enhancement: Increase earning opportunities within existing programs for pharmacy partners
Platform Adoption: Drive usage and adoption of EQUIPP Web and Copilot applications
Conversion Optimization: Improve opportunity conversion rates through product enhancements and strategic positioning
Core Responsibilities
Strategic Leadership
Develop and execute comprehensive product strategy for Pay-for-Performance programs aligned with business objectives
Create and maintain detailed product roadmaps that prioritize high-impact initiatives
Analyze market trends, competitive landscape, and customer needs to identify growth opportunities
Define value propositions and positioning strategies for Pay-for-Performance solutions
Product Management Excellence
Manage the complete product lifecycle from conception to launch and optimization
Lead cross-functional teams including engineering, design, data science, and clinical teams
Translate business requirements into detailed product specifications and user stories
Prioritize features and enhancements using data-driven frameworks (MoSCoW, RICE, etc.)
Oversee product launches and go-to-market strategies
Revenue & Growth Focus
Drive revenue optimization through innovative program design and feature development
Develop strategies to increase pharmacy participation and engagement in Pay-for-Performance programs
Design and implement initiatives to expand earning opportunities within programs
Optimize EQUIPP Web and Copilot user experience to drive adoption and retention
Analyze performance metrics and implement continuous improvement strategies
Stakeholder Management
Collaborate with pharmacy partners, payers, and internal stakeholders to understand needs and gather feedback
Present product vision, roadmaps, and performance updates to senior leadership
Work closely with sales, marketing, and business development teams to support revenue growth
Engage with clinical and regulatory teams to ensure compliance and clinical efficacy
Data-Driven Decision Making
Utilize analytics tools to measure product performance and user behavior
Conduct A/B testing and experimentation to optimize product features
Generate insights from user feedback, market research, and competitive analysis
Establish and monitor KPIs for product success and business impact
Keyskills: conversion optimization competitive landscape market research and analysis stakeholder management performance management digital marketing product specification market research secondary research sem strategic positioning seo strategic leadership