Consumer Insights Analyst (Nutritionist)
- Healthkart
- 1 - 4 years
- Noida, Gurugram
- 18 days ago
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Job Description
About MuscleBlaze:
MuscleBlaze is Indias leading sports nutrition brand, known for high-quality, scientifically-formulated supplements. Since 2012, we've been empowering athletes and fitness enthusiasts with trusted products like protein powders, gainers, and wellness supplements. With a focus on innovation, transparency, and performance, were committed to fueling Indias fitness revolution.
About the Role:
We are seeking a qualified Dietician or Nutritionist with a strong understanding of health and wellness products to join our team as an Consumer Insights Executive. In this role, you will be responsible for managing customer interactions across digital platforms, addressing queries related to our nutritional product range, and providing valuable consumer insights to internal teams.
This position requires a balance of subject-matter expertise, excellent communication skills, and a proactive approach to online reputation management.
Key Responsibilities:
1. Customer Query Management
- Respond to customer queries related to nutrition and product usage across platforms including social media, e-commerce reviews, and emails.
- Provide accurate, easy-to-understand responses rooted in nutritional science and product knowledge.
2. Online Reputation Management (ORM)
- Monitor and manage brand mentions, customer reviews, and feedback across all online channels (Amazon, Flipkart, social media, etc.).
- Address negative feedback professionally and work toward resolution in a timely manner.
- Collaborate with customer service and marketing teams to maintain a consistent and positive brand image.
3. Product Knowledge & Guidance
- Develop a deep understanding of all products their ingredients, benefits, usage guidelines, and target consumers.
- Ensure all product-related communications are scientifically accurate and consumer-friendly.
4. Consumer Insights & Reporting
- Identify patterns, concerns, and feedback trends from customer interactions and share actionable insights with relevant teams.
- Assist in creating FAQs, content recommendations, and product improvements based on consumer data.
5. Cross-Functional Collaboration
- Work closely with the marketing, R&D, and customer service teams to ensure alignment on customer communication strategies and product messaging.
- Participate in knowledge-sharing sessions and contribute to continuous improvement initiatives.
Key Requirements:
- Bachelors or Masters degree in Nutrition, Dietetics, or a related field.
- 13 years of experience in a client-facing role, preferably in nutrition, wellness, or customer engagement.
- Strong verbal and written communication skills.
- Familiarity with ORM tools, social media platforms, and e-commerce portals is a plus.
- Analytical mindset with the ability to extract and report key insights from customer interactions.
- Empathetic, solution-oriented, and able to maintain a professional tone in high-pressure situations.
Why Join Us?
- Be a core part of a mission-driven brand focused on health and well-being.
- Work at the intersection of science, communication, and customer experience.
- Enjoy a collaborative, growth-focused work environment.
- Opportunity to directly influence product and service improvements through real-time feedback.
Role & responsibilities
Preferred candidate profile
Job Classification
Industry: Fitness & WellnessFunctional Area / Department: Marketing & CommunicationRole Category: Marketing and Communication - OtherRole: Marketing and Communication - OtherEmployement Type: Full timeContact Details:
Company: HealthkartLocation(s): Noida, Gurugram
Keyskills: Nutrition Customer Retention ORM Query Resolution Protein Nutraceuticals Fitness
Healthkart
HealthKart, a part of Bright Lifecare Pvt. Ltd. , founded in 2011 is an online portal for dietary supplements and health devices in the Health care industry in India. Its India's biggest health store on the internet. Our singular mission is to provide access to authentic, quality, and affordable ...
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