Data Analyst
- Sprinklr
- 0 - 3 years
- Bengaluru
- 1 month ago
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Job Description
The Marketing Analytics team provides the data, measurement, insights and actionability across Marketing & SDR Groups. We solve a multitude of exciting challenges from acquisition to retention, as we'll as media mix modeling, marketing attribution and experimentation for Marketing teams . We are also responsible for Headcount planning, Capacity, Ramp, Comp Payout and SDR analytics. We are looking for a highly self-driven individual contributor for building our world-class marketing analytics capabilities.
In this role, we're looking for a strategic thinker who can tackle ambiguous problems, bring definition and clarity to data and measurement for our global marketing activities. You have an analytical mindset and the ability to empathize with the customer. You have exceptional written, visual and verbal communication skills , and the ability to manage complex stakeholder environments.
What you'll Do
- You create reports using data and generate insights to drive all teams to work cohesively, optimizing each to maximize Marketing ROI.
- Define KPI s and report on SDR Productivity & Performance
- Collaborate with cross-functional team members to come up with actionable, high- impact insights across product lines and functions.
- You drive solutions with the Operations, Tools, Insights, and Enablement teams to optimize the company s ability to generate more revenue.
- Develop and implement regular reporting of key performance metrics including forecasting, full funnel analysis and pipeline management.
- Communicating findings to stakeholders and taking initiatives for improving business performance.
- Ensure that data and analysis is presented in a format that is appropriate for a varied audience using data visualization, dashboards, or other methods.
- Utilize strong database skills to work with large, complex data sets to extract insights.
- Filter and cleanse unstructured (or ambiguous) data into usable data sets that can be analyzed to extract insights and improve business processes
- Using advanced analytics and metrics to improve processes and provide data-driven forecasts of potential costs, revenues, and risks of business initiatives.
What we're Looking For
- 5+ years of relevant experience in analytics, consulting, or related quantitative role;
- Experience of working in hyper-growth and large tech companies (SaaS experience is preferable) .
- Knowledge of and experience in SDR/Sales/Revenue Analytics, measurement , attribution is an essential skillset.
- A passion for helping organizations understand how to solve problems through analytics.
- Ability to manage simultaneous tasks in a fast-paced, technology-oriented environment.
- Familiarity with database technologies and tools (SQL/R/SAS/JMP etc), data transformation and processing.
- Experience with any visualization tools such as Tableau, Spotfire, Power BI, Sisense, etc PowerBI experience is preferred.
Job Classification
Industry: IT Services & ConsultingFunctional Area / Department: Data Science & AnalyticsRole Category: Business Intelligence & AnalyticsRole: Data AnalystEmployement Type: Full timeContact Details:
Company: SprinklrLocation(s): Bengaluru+ View Contact
Keyskills: Global marketing SAS Analytical Consulting data visualization microsoft Forecasting Enterprise software Analytics SQL
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