The Industry Advisor (IA) plays a critical role supporting our Industry business to grow sales pipeline and engage with our customers to secure revenue. The Industry Advisor provides industry perspective, strategic solution advice, and thought leadership to drive pipeline growth and quality through demand generation strategies, support sales cycles and customer co-innovation programs, and contribute to building SAP s leadership position in the Utilities industry. In this role you will be responsible to drive the growth of Utility Industries for SAP across APAC with the following areas of responsibilities.
Area 1 - Drive Awareness & Incremental Demand:
Develop SAPs brand in the industry through thought leadership, content creation, appearances in industry events, articles, and social & traditional media interviews, etc
Create and nurture industry customers and communities
Execute marketing events, social and digital plans
Provide Industry advisory for account planning and demand generation centric activities
Create / qualify new pipeline opportunities
Area 2 - Planning, Strategy, & Practice Development:
Develop and execute a high quality and actionable business plan
Quarterly business plan review & drive interlocks with key Global stakeholders
Enable Sales, the VAT team, and the Partner Ecosystem on how to differentiate SAP for the industry
Area 3 - Mature Industry Opportunities in Pipeline:
Develop industry specific account strategies
Deliver industry specific customer experiences
Accelerate pipeline opportunity conversion to qualified customer engagements
Area 4 - Support Deal Execution:
Get doors open for SAP through executive connects and conversations
Conduct executive first meetings to differentiate SAP based on industry relative to the customer s objectives
Differentiate SAP by industry throughout the sales cycle to increase win rates and grow deal sizes
Help shape the engagement by advising the sales teams to ensure the right industry message is delivered in deliverables like RFP responses, business cases, product demos, industry solution architecture, etc
Area 5 - Support Customer Success Realization:
Support post sale advisory and Executive Steering Committee meetings for top accounts in plan
Support Industry Customer Advisory Councils and networking
Build and nurture customer references
What you bring:
At least 15+ years professional experience in large IT organizations
Working experience and solid domain skills in the utility space
Expertise in Utilities Industry, including some of the niche topics such as Distributed Energy Resources , Energy Transition . E2E Lead to Cash , Dynamic Tariffs , Market Deregulation , Retail & Network Billing , Smart Metering , etc
Understanding and deep knowledge of the various technology enablers to drive Digital Transformation in Utility context
Knowledge of SAP solution portfolio for the Utility Industry would be appreciated
Customer facing experience and fluency in English, with knowledge of other Asian languages as an asset
Bachelors degree required; MBA preferred
Strong communication, problem-solving, and market making skills
Ability to work in dynamic and high-pressure environments
Experience with managing escalations and building strategic partnerships
Meet your team:
Leadership profile with ~ 30% travel
Represent the company on Utilities industry subject matters internally and externally
Work with co-workers from diverse backgrounds and collaborate with other sales roles
Experience in working with Cloud and On-premises solutions, including AI
Experience with SAP new industry solutions for Utilities
Job Classification
Industry: Software ProductFunctional Area / Department: Sales & Business DevelopmentRole Category: BD / Pre SalesRole: Lead Generation / QualificationEmployement Type: Full time