Responsible & Self initiative for our social media presence across all digital channels.
Plan and executes all web, SEO/SEM, database marketing, emailers, social media, and display advertising campaigns.
Planning and monitoring the ongoing company presence on social media & reports
Launching & optimizing online advertisements (google, LinkedIn etc) to increase brand awareness & generate leads (25 quality leads per month)
Periodic measurement of digital marketing campaign performance and evaluation of the performance against goals and other key performance indicators. (Weekly report)
Weekly report generation- for all social media activities (postings, followers etc
Brainstorming new digital marketing platforms or promotion plans and ways to capture customer attention with the team
Maintaining & Updating website when required
Creating & optimizing landing pages
Being up to date with emerging technologies and use of them to maximize output.
Designing EDM
Reponsible for creating journey & processes for smooth functioning of digital marketing activities.
Scheduling all the posts on social media.
Making & Maintaining Posting Calendar monthly
Responsible for planning the tasks & designs with Graphic designer.
Act as back-up for Graphic designers
Workdrive Management
Maintaining Photos of Events, webinars etc on common folder
Update the incoming leads on common folder
Adhoc Tasks as requested by Manager. Requirements
- Must have 4-5 years solid experience in Google Ads & LinkedIn Ads for quality Lead Generation
- IG/FB ads experience desired not must.
Job Classification
Industry: IT Services & ConsultingFunctional Area / Department: Marketing & CommunicationRole Category: Digital MarketingRole: Social Media MarketingEmployement Type: Full time