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Marketing Specialist @ Replicon

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 Marketing Specialist

Job Description

Deltek is seeking a detail-oriented and curious Competitive Intelligence Analyst to join our team. In this role, you will be responsible for gathering, analyzing, and disseminating actionable intelligence on competitors and market trends impacting GovWin IQ, the premier market intelligence platform for state, local, federal and Canadian govcons. Your insights will inform strategic decision-making and help position GovWin IQ ahead in the marketplace.
  • Conduct comprehensive research on GovWin IQ competitors, including their products, services, pricing, and market strategies.
  • Monitor industry trends, market developments, and regulatory changes that may impact GovWin IQ s competitive positioning.
  • Analyze data from various sources to identify opportunities and threats in GovWin IQ s market landscape.
  • Develop and maintain a repository of competitive intelligence information and ensure its accessibility to relevant stakeholders.
  • Collaborate with cross-functional teams, including Product Management, Marketing, Customer Success and Sales, to provide insights that support strategic initiatives.
  • Prepare and present detailed reports and presentations to leadership and cross-functional teams, highlighting key findings and recommendations.

Job Classification

Industry: IT Services & Consulting
Functional Area / Department: Marketing & Communication
Role Category: Marketing
Role: Marketing Manager
Employement Type: Full time

Contact Details:

Company: Replicon
Location(s): Remote

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Keyskills:   Product management Sales Senior Analyst Market intelligence Competitive intelligence Research Monitoring

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Replicon

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