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Data Analyst - Cx @ Idfc First Bank

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 Data Analyst - Cx

Job Description

    Job Requirements Role/ Job Title: Data Analyst Function/ Department: Data & Analytics Place of Work: Mumbai Job Purpose As a digital Data Analyst the individual will work closely with cross functional product development teams, their product owners & the hosting organization. You will bring your experience, fresh ideas and creative thinking to help the team create amazing digital products (mobile & web). You will focus on creating business value, amazing user experience & exceptional product quality Job & Responsibilities Work with Agile team, delivering Digital Products Understand the different touch points in the customers digital journey, analyze different stages of drop-off, drop off reasons and recommend strategies to improve journey completion Leverage analytics suite (Adobe/Clever Tap) to understand how customers interact Digitally Conduct A/B tests to identify the impact of a new product/ feature on Website/App Traffic. Analyze traffic sources at a channel/campaign level & identify opportunities at campaign/channel level to improve conversion metrics like Reach, form completes etc. Regular journey analysis to provide recommendations to relevant stakeholders. Conduct impact analysis of UI/UX changes and accordingly recommend digital strategies to product development teams Establish business through digital journeys of different products hosted on the Web/App Work on improving engagement and traffic on the App/Web Analyze reasons for App Uninstalls, customer churns etc. Education Qualification Graduation: Bachelor of Science (B.Sc) / Bachelor of Technology (B.Tech) / Bachelor of Computer Applications (BCA) Post-Graduation: Master of Science (M.Sc) /Master of Technology (M.Tech) / Master of Computer Applications (MCA Experience Range : 2-5 years of relevant experience,

Employement Category:

Employement Type: Full time
Industry: IT Services & Consulting
Role Category: Not Specified
Functional Area: Not Specified
Role/Responsibilies: Data Analyst - Cx

Contact Details:

Company: Idfc First Bank
Location(s): Maharashtra

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Keyskills:   Agile Analytics Data Analyst AB Testing Adobe

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Idfc First Bank

About Capital First Limited: CFL is listed on BSE and NSE (Stock Code: CFL). The company provides Mortgage loans to SMEs against pledge of property, Gold Loans to retail customers, Consumer Durable Loans, Two wheeler loans, and senior secured Wholesale loans. During the last year the company expande...