Associate Product Marketing Manager
- Keka Technologies
- 7 - 12 years
- Hyderabad
- 16 days ago
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Job Description
About Company
Keka has been a silent revolution in the making since our launch 7 years ago. Our steadfast focus on building an employee-centric HR platform was well received by more than 8500 businesses across India and the world. Today we are India s #1 platform in the segment with the greatest number of new customers adopting the platform. All with zero advertising spend and pure customer love. We are an organization built by our employees. The passion and the extreme ownership that our people bring to the table are contagious. We don t hide our shortcomings and we aren t afraid to ask for help. When we fail, we learn, adapt, and do better in the future. This open culture encourages our people to innovate, regardless of their function and across departmental boundaries.
e are looking for Associate Product Marketing Managers (APMMs) to join our team. Our APMM will be a superb communicator and manage product launches, competitive intelligence, and sales enablement to grow revenue and drive product adoption.
You ll be embedded in our small, but mighty PMM team based out of Bangalore / Hyderabad and partnering with Keka s senior leadership, product, sales, and partnerships teams.
Job Description:
In this role, you will:
Communicate the value of the Keka platform to our target audiences including buyers, users, and partners with clear and persuasive messaging.
Become the expert on our market and competition, driving competitive research and positioning that sets us apart from alternatives.
Create marketing and enablement materials that compel prospects, customers, and partners to buy, use, and recommend Keka.
Manage product launches that drive awareness and adoption of new features to our internal & external customers.
Partner with sales and our partnerships team to understand what messaging and content are working and where there are gaps.
Flex across strategic thinking, deep research, punchy writing, detailed documentation, and results analysis.
What we re looking for:
An exceptionally strong communicator. Someone who explains complex problems and solutions in simple and compelling ways. You understand how copy and design work together to tell a story.
Someone organized, curious & detail oriented. You have coordinated projects with lots of stakeholders on various teams (content, product, exec, etc). You dive into the details of a product and know the competition inside and out.
You are energized by ambiguity and can create structure in a dynamic, fast-paced environment. A big plus for experience working at a high-growth startup (series A-D).
You have an exceptionally high-performance bar for yourself and everyone on the team. Unafraid to communicate what is working and what needs to change.
You are a kind human who wants to build an extraordinary product, culture, brand, and customer experience.
Bonus:
You have also partnered with PMs to launch products that increase usage and revenue.
An experienced and effective cross-functional collaborator. You understand B2B software sales motions and have supported AEs with messaging and content.
Job Classification
Industry: Film / Music / EntertainmentFunctional Area / Department: Marketing & CommunicationRole Category: MarketingRole: Product MarketingEmployement Type: Full timeContact Details:
Company: Keka TechnologiesLocation(s): Hyderabad+ View Contact
Keyskills: B2B sales enablement Flex Software sales Product sales Competitive intelligence Customer experience Research Management Product marketing
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keka Technologies Pvt Ltd About Us: Keka has grown super-fast to become the leading HR Tech product, thanks to our people and customers. We are here to transform businesses in India by empowering HR and employees with right tools, so they can focus on doing their best. We are unstoppable and ar...
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