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Senior Copywriter @ Contus Tech

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 Senior Copywriter

Job Description


 We are seeking a highly creative and experienced Senior Copywriter to join our dynamic digital marketing team. You will play a pivotal role in crafting engaging, concise, and high-converting web copies and marketing materials. The ideal candidate will have a strong background in content marketing, a deep understanding of brand voice, and the ability to create lead-generating content that resonates with our audience.

 Key Responsibilities:

  •  Collaborate with Marketers: Work closely with the marketing team to understand and align with the copy strategy, ensuring that content meets business objectives.
  •  Craft Engaging Copy: Write clear, concise, and error-free content for websites and digital marketing materials, reflecting the company s brand voice.
  •  Develop Fresh Copy Concepts: Suggest new and engaging copy ideas that can enhance web traffic and drive leads.
  •  Maintain Originality: Ensure all content is 100% plagiarism-free and written without the use of AI tools, delivering human-centric, authentic copy.
  •  Competitor Analysis: Stay ahead of industry trends by analyzing competitors and creating fresh, innovative copy strategies.
  •  Technical Information Simplification: Convert complex technical information into persuasive, easy-to-understand copy that aligns with creative direction.
  •  Meet Deadlines: Adhere to deadlines and content quotas while maintaining high-quality standards for each project.
  •  Proofreading & Editing: Ensure content is polished, error-free, and aligned with brand guidelines, with attention to language, flow, and grammar.

 Required Skills:

  •  Experience: A minimum of 5+ years in content marketing, with a proven track record of creating effective, lead-worthy content.
  •  Creative & Analytical Thinking: Ability to combine creative thinking with a deep understanding of marketing goals to produce content that engages and converts.
  •  Brand Voice Mastery: Demonstrated ability to maintain a consistent brand voice across all content formats.
  •  Attention to Detail: Strong proofreading and editing skills, with a meticulous eye for detail in language, tone, and flow.
  •  Portfolio: A compelling portfolio that showcases your ability to craft impactful copy for digital platforms.
  •  Content Strategy Insight: Clear understanding of how copy fits within broader marketing strategies, including when, where, and how to deliver content to achieve maximum impact.

Job Classification

Industry: BPM / BPO
Functional Area / Department: Marketing & Communication
Role Category: Advertising & Creative
Role: Copywriter
Employement Type: Full time

Contact Details:

Company: Contus Tech
Location(s): Chennai

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Keyskills:   Content strategy Quality standards Web technologies Creative direction Analytical Competitor analysis content marketing Digital marketing Product marketing Proof reading

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Contus Tech

Contus is a technology company which primarily provides mobile, web, and Cloud based solutions. The company is headquartered at Chennai, India. Contus is a member of NASSCOM, and the Confederation of Indian Industry.