Marketing Analyst
- Gameskraft
- No fixed duration
- Bengaluru
- 1 month ago
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Job Description
- We have ~700+ employees based in Bangalore
- Gameskraft s Vision is To create unmatched experiences, every day, everywhere
- So, we re growing across newer gaming categories and geographies
- Gameskraft is also a Principal member of the All-India Gaming Federation (AIGF)
- Our Brands Our flagship brand, RummyCulture , is the #1 Rummy brand in India by Revenue
- It also holds the Guinness World Record for Largest Online Rummy Tournament - a testament to our scale and technology prowess
- Besides RummyCulture, Gameskraft Group also operates the RummyTime, Play Ship & Rummy Prime brands in the Rummy segment
- Responsibilities: * Display strong Analytical mindset with ability to deeply understand how marketing funnels work & come up with data driven RCAs on various problem statements
- * Assist in creating reports and dashboards to monitor marketing performance metrics
- * Utilise SQL to extract and manipulate data from databases for analysis and reporting purposes
- * Oversee, execute and evaluate the performance of SMS, push notifications, and WhatsApp campaigns
- * Display curiosity, a rapid learning capability, and the ability to excel in a fast-paced environment
- * Collaborate with cross-functional teams, including product, tech, data engineering and design for day to day tasks
- * Handle multiple tasks and adapt swiftly to changing situations with minimal direct supervision
- * Support A/B testing and experimentation to optimise campaigns and user experiences
- Qualifications: * Bachelor s degree in Engineering or a related field
- * 1-2 year of experience in marketing analysis, data analysis, or a similar role (internship experience is acceptable)
- * Basic knowledge of SQL for data extraction and analysis; willingness to learn and develop SQL skills further
- * Strong analytical and problem-solving skills, with attention to detail
- * Proficiency in Microsoft Excel and familiarity with data visualisation tools (eg
- , Tableau, Power BI) is a plus
- * Understanding of digital marketing channels (SEO, PPC, email, social media) and key performance metrics
- * Excellent communication skills with the ability to present findings clearly and concisely
- * Self-motivated, eager to learn, and able to work effectively in a team environment
Job Classification
Industry: GamingFunctional Area / Department: Marketing & CommunicationRole Category: Corporate CommunicationRole: Analyst RelationsEmployement Type: Full timeContact Details:
Company: GameskraftLocation(s): Bengaluru
Keyskills: Data analysis PPC Analytical Social media Customer support SEO Digital marketing Internship Analytics SQL
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Gameskraft
Established in 2017, Gameskraft has become one of Indias fastest-growing companies. We are building the worlds most-loved online gaming ecosystem - one game at a time. Started by a group of passionate gamers, we have grown from a small team of five members to a large family of 600+ Krafters, working...
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