Job Description
About the Company
e.l.f. Beauty, Inc. stands with every eye, lip, face and paw. Our deep commitment to clean, cruelty free beauty at an incredible value has fueled the success of our flagship brand e.l.f. Cosmetics since 2004 and driven our portfolio expansion. Today, our multi-brand portfolio includes e.l.f. Cosmetics, e.l.f. SKIN, pioneering clean beauty brand Well People, Keys Soulcare, a groundbreaking lifestyle beauty brand created with Alicia Keys and Naturium, high-performance, biocompatible, clinically-effective and accessible skincare.
In our Fiscal year 24, we had net sales of $1 Billion and our business performance has been nothing short of extraordinary with 24 consecutive quarters of net sales growth. We are the #2 mass cosmetics brand in the US and are the fastest growing mass cosmetics brand among the top 5. Our total compensation philosophy offers every full-time new hire competitive pay and benefits, bonus eligibility (200% of target over the last four fiscal years), equity, flexible time off, year-round half-day Fridays, and a hybrid 3 day in office, 2 day at home work environment. We believe the combination of our unique culture, total compensation, workplace flexibility and care for the team is unmatched across not just beauty but any industry.
Visit our Career Page to learn more about our team: https://www.elfbeauty.com/work-with-us
Position Summary
We are seeking a thoughtful, metrics-driven UX Designer to join our Innovation team, supporting both consumer-facing e-commerce experiences and internal AI-powered platforms across the e.l.f. Cosmetics brand family.
This India-based role reports to the Senior UX Manager and works closely with the VP of Innovation to shape intuitive, high-impact design solutions that span mobile web, desktop, native app, and internal systems.
Responsibilities
Experience Design: Design experiences across e-commerce and internal tools, balancing aesthetics, usability, and business needsExecution: Translate product briefs into user flows, wireframes, prototypes, and high-fidelity visualsMetrics-Driven: Align design execution to key KPIs such as revenue lift, completion rate, and AI edit rate (for internal tools)Collaboration: Collaborate cross-functionally with product, engineering, and data stakeholders to identify opportunities and clarify problem statementsDesign Systems: Own and evolve our Figma-based multi-brand design system to ensure consistency across platformsUser Research: Lead and participate in rapid research sprints, usability testing, and customer validation initiativesData Synthesis: Synthesize behavioral and quantitative data (GA4, ContentSquare, FullStory) into actionable insightsInternal Tools: Work with internal teams to improve adoption and usability of AI-powered content and social response toolsDev Partnership: Partner with engineering on structured handoff using tools like Storybook and design token workflowsStrategic Thinking: Champion the role of design in value creation, advocating for user needs in strategic discussions
Requirements
35 years of experience in UX design, with a strong portfolio spanning e-commerce and/or internal toolingDemonstrated ability to link UX work to performance outcomesboth qualitative and quantitativeStrong Figma skills, with hands-on experience building and maintaining design systemsFluent in cross-platform design (web, mobile, app) and responsive design principlesProficiency in interpreting analytics (GA4, ContentSquare) and driving insights from dataExperience working with or designing for AI-powered tools is a strong plusCollaborative and proactive mindsetcomfortable challenging assumptions and engaging stakeholders as a thought partnerExcellent written and verbal communication skills, with the ability to clearly articulate design decisions
Minimum Work Experience
3
Maximum Work Experience
5
This job description is intended to describe the general nature and level of work being performed in this position. It also reflects the general details considered necessary to describe the principal functions of the job identified, and shall not be considered, as detailed description of all the work required inherent in the job. It is not an exhaustive list of responsibilities, and it is subject to changes and exceptions at the supervisors discretion.
e.l.f. Beauty respects your privacy. Please see our Job Applicant Privacy Notice (www.elfbeauty.com/us-job-applicant-privacy-notice) for how your personal information is used and shared.
Job Classification
Industry: IT Services & Consulting
Functional Area / Department: UX, Design & Architecture
Role Category: UI / UX
Role: UI / UX Designer
Employement Type: Full time
Contact Details:
Company: E.l.f Beauty India
Location(s): Ahmedabad
Keyskills:
ux
power tools
user flows
user interface designing
verbal communication
prototype
artificial intelligence
analytics
usability testing
user research
usability
ui
wireframe
experience design
figma
writing
design
web technologies
communication skills
ux design
ui/ux