Assistant Team Lead, Content Marketer
- Cvent
- 2 - 5 years
- Noida, Gurugram
- 3 months ago
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Job Description
- Overview: Cvent is a leading meetings, events and hospitality technology provider with more than 4,800 employees and nearly 22,000 customers worldwide
- Founded in 1999, the company delivers a comprehensive event marketing and management platform for event professionals and offers software solutions to hotels, special event venues and destinations to help them grow their group/MICE and corporate travel business
- The DNA of Cvent is our people, and our culture has an emphasis on fostering intrapreneurship --a system that encourages Cventers to think and act like individual entrepreneurs and empowers them to act, embrace risk, and make decisions as if they had founded the company themselves
- We foster an environment that promotes agility, which means we don t have the luxury to wait for perfection
- At Cvent, we value the diverse perspectives that each individual brings
- Whether working with a team of colleagues or with clients, we ensure that we foster a culture that celebrates differences and builds shared connections
- About the role: We are seeking a talented content writer cum marketer to join our dynamic team
- The ideal candidate will have 5+ years of experience in content writing and B2B marketing, and a strong understanding of digital marketing strategies
- As a Senior Associate, the candidate will play a crucial role in implementing content strategies that drive traffic, engagement, and lead conversions through marketing campaigns
- In This Role, You Will: Create high-quality and engaging content, including blog posts, articles, eBooks, whitepapers, and case studies, after thorough research on industry trends and target audience behavior
- Collaborate with cross-functional teams, including designers, developers, and marketing managers, to ensure cohesive and impactful content delivery
- Optimize content for search engines and implement SEO best practices to increase organic traffic and visibility
- Execution of comprehensive content marketing strategies across various channels, including websites, blogs, and email campaigns
- Analyze and report on the performance of content marketing efforts, providing actionable insights and recommendations for improvement
- Stay up to date with the latest industry trends and best practices in content marketing to drive innovation and continuous improvement
- Heres What You Need: Bachelors degree in English language, marketing, communications, journalism, or a related field
- Proven experience in content marketing, ideally in a fast-paced global agency or digital marketing environment
- Strong understanding of digital marketing strategies, SEO, and content management systems
- Excellent written and verbal communication skills, with a keen eye for detail and the ability to adapt to different brand voices
- The candidate should have strong project and time management skills to effectively prioritize tasks, meet deadlines, and handle multiple projects simultaneously
Job Classification
Industry: IT Services & ConsultingFunctional Area / Department: Marketing & CommunicationRole Category: Advertising & CreativeRole: CopywriterEmployement Type: Full timeContact Details:
Company: CventLocation(s): Noida, Gurugram
Keyskills: Hospitality Content management Management systems Marketing campaigns Content writing SEO Digital marketing Marketing communication Continuous improvement Software solutions
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Cvent, Inc. (www.cvent.com) is the world's leading provider of cloud-based software for meetings and event management. Our platform of products includes software to manage and facilitate online event registration, meeting site selection, event management, e-mail marketing and web surveys. We also ...
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