SEM Analyst ( AUS )
- Uplers
- 1 - 4 years
- Mumbai
- 14 days ago
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Job Description
Experience: 3 + years
Shift: (GMT+05:30) Asia/Kolkata (IST)
Opportunity Type: Remote,New Delhi,Bengaluru,Mumbai
Placement Type: Full time Permanent Position
Must have skills required:
Google Ads, Bing Ads, Meta Ads, PPC, Campaign Management, Client Communication As an SEM Analyst at Mavlers, you'll play a pivotal role in crafting and executing performance marketing strategies across key platforms such as Google Ads, Meta Ads, and Bing Ads. Your expertise will drive campaigns for our diverse global clientele, primarily from the AUS, USA and Canada, spanning industries from eCommerce to B2B and B2C.
Key Responsibilities:
- Campaign Management: Develop, implement, and oversee pay-per-click (PPC) campaigns across platforms such as Google Ads, Meta Ads, and Bing Ads, ensuring alignment with client objectives and maximizing return on investment (ROI).
- Error-Free Execution: Demonstrate meticulous attention to detail, ensuring all campaigns are executed flawlessly and meet the highest standards of precision.
- Keyword Research: Conduct comprehensive keyword research to identify high-performing keywords, optimizing campaign targeting and effectiveness.
- Ad Copy Creation: Craft compelling ad copy and design engaging creatives tailored to diverse audiences and industries, enhancing click-through rates and conversions.
- Performance Analysis: Monitor and analyze campaign performance metrics, including click-through rates (CTR), conversion rates, and cost per acquisition (CPA), providing actionable insights for continuous improvement.
- Budget Management: Manage and allocate campaign budgets effectively, ensuring optimal spend across various channels while adhering to financial constraints.
- AI & Automation Integration: Leverage AI tools and automation techniques to streamline campaign processes, enhance efficiency, and improve overall campaign performance.
- Collaboration: Work closely with cross-functional teams, including designers and developers, to ensure consistency between ads and landing pages, optimizing the user experience.
- Client Communication: Maintain clear and proactive communication with clients, providing regular updates on campaign performance and strategic recommendations.
- Industry Awareness: Stay abreast of the latest trends and best practices in SEM and digital marketing, applying this knowledge to keep Mavlers at the forefront of the industry.
Requirements - What We Expect from You:
- Experience: 3 to 5 years in SEM and performance marketing.
- Platform Proficiency: Hands-on experience with Google Ads, Meta Ads, and Bing Ads.
- Global Campaign Management: Proven track record of managing campaigns for clients in the USA and Canada.
- Industry Versatility: Ability to adapt strategies for various industries, including eCommerce, B2B, and B2C.
- AI & Automation: Familiarity with AI and automation tools to enhance efficiency and campaign outcomes.
- Precision & Accuracy: Commitment to error-free execution and meticulous attention to detail.
- Agency Background: Preferably, experience working in digital marketing agencies, brand & creative agencies, or marketing agencies, with a deep understanding of agency dynamics.
Why Join Us?
- Remote Flexibility: Embrace the freedom of working remotely, allowing you to create a work environment that suits your lifestyle.
- Collaborative Culture: Be part of a team that values collaboration and innovation. Our culture emphasizes work-life balance, ensuring you thrive both professionally and personally.
- Diverse Clientele: Gain exposure to a wide array of industries and markets, enhancing your professional growth and expertise.
If you're passionate about driving growth, solving performance problems, and crafting data-backed strategies wed love to meet you.
Note: The candidate will be expected to work in any shift starting between 7:30 AM and 8:30 PM, based on business requirements and team priorities. Flexibility in working hours is essential to ensure alignment with client and project demands.
Job Classification
Industry: BankingFunctional Area / Department: Marketing & CommunicationRole Category: Digital MarketingRole: SEM / PPC SpecialistEmployement Type: Full timeContact Details:
Company: UplersLocation(s): Mumbai
Keyskills: performance marketing ppc bing ads google ads campaign management digital marketing google adwords roi marketing online marketing campaigns search engine optimization smo search engine marketing social media marketing google analytics sem seo
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Uplers
Uplers is a one-stop digital services company delivering end-to-end web, design, digital marketing, and email production services to businesses and agencies across 52+ Nations. Backed by a team of 550+ digital expert.
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