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Brand Activation Manager @ Healthkart

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 Brand Activation Manager

Job Description

About HealthKart:

Healthkart is India's leading nutrition and supplement platform. Founded in March 2011 by Sameer Maheshwari, an IIT and Harvard Business School graduate, HealthKart offers a
comprehensive range of products, engagement tools and expert assistance for all your wellness and fitness needs. We have three marquee nutrition brands MuscleBlaze, HK Vitals & Gritzo - which are leaders in their respective segments and follow an omni-channel distribution strategy. We have been expanding rapidly, currently employing over 1000 people and have also served more than 10M happy customers.


Role Overview: The  Associate will be responsible for planning, executing, and managing on-ground brand activations and events across India. This role demands a proactive individual with a strong background in event management and vendor negotiations, along with a passion for fitness.


Job Title: Associate 

Location: HealthKart Office, Sector 14, Gurugram

About Us : Gritzo provides a customized range of nutritional products for children. Inspired by the word GRIT, which means determination and unbeatable spirit.


Key Responsibilities:

  • Manage logistics and coordination for big-ticket events.
  • Negotiate effectively with vendor partners on commercials and deliverables to ensure cost-
  • effective solutions.
  • Display a high degree of ownership and accountability in managing events and activations.
  • Collaborate with cross-functional teams to align marketing strategies with event objectives.
  • Ensure consistent implementation of the brands image and values in offline settings.
  • Ensure meticulous execution of all planned activities while adhering to timelines and budgets.
  • Foster strong relationships with vendors, partners, and stakeholders to facilitate smooth
  • operations.
  • Contribute ideas for improving offline customer experiences and achieving targets.

Qualifications:

  • Relevant experience in on-ground brand activations and event management.
  • Strong negotiation skills and a keen eye for cost-conscious solutions.
  • Ethical, diligent, and meticulous in planning and execution.
  • Excellent people management and communication skills.
  • A keen interest in fitness and wellness is a plus.

Job Classification

Industry: Fitness & Wellness
Functional Area / Department: Marketing & Communication
Role Category: Marketing
Role: Marketing - Other
Employement Type: Full time

Contact Details:

Company: Healthkart
Location(s): Noida, Gurugram

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Keyskills:   Brand Activation Promotional Campaigns Offline Marketing Event Management on-ground activation Brand Promotion offline activation Btl Marketing Activation Btl Activation Promotional Events

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Healthkart

HealthKart, a part of Bright Lifecare Pvt. Ltd. , founded in 2011 is an online portal for dietary supplements and health devices in the Health care industry in India. Its India's biggest health store on the internet. Our singular mission is to provide access to authentic, quality, and affordable ...