Start Date: Immediate (Migration implementation starts by 1st Aug ) Engagement Duration: [X] Months (Till project completion)
Job Summary:
We are seeking an experienced Salesforce Marketing Cloud (SFMC) Architect with knowledge of the Zeta marketing platform to lead the technical strategy and execution of a large-scale migration aimed at cost optimization . The project is currently in the Design Phase , with implementation beginning August 1st and IP warming on Zeta targeted by January 1st .
The ideal candidate will have deep SFMC architecture expertise , prior exposure to Zeta s platform , and a strong background in migration projects . This role will be critical in ensuring a seamless transition while maintaining performance, deliverability, and compliance.
Key Responsibilities:
Lead the architectural design for migrating from SFMC to Zeta, ensuring scalability, efficiency, and cost-effectiveness.
Define data migration strategy , including customer segments, automation workflows, and integrations.
Oversee IP warming strategy , domain authentication (SPF, DKIM, DMARC), and email reputation management.
Collaborate with developers, business analysts, and stakeholders to align technical solutions with business goals.
Provide guidance on best practices for SFMC and Zeta implementations, including security and compliance.
Troubleshoot complex technical challenges related to API integrations, data flows, and campaign execution .
Ensure smooth handover to operations post-migration with proper documentation and training.
Required Skills & Experience:
7+ years of SFMC architecture experience (including Email Studio, Journey Builder, Automation Studio, etc.).
Hands-on experience with Zeta s platform (preferred) or a similar ESP migration.
Proven track record in large-scale SFMC migrations (to Zeta or other platforms).
Strong expertise in AMPscript, SSJS, SQL, APIs (REST/SOAP), and ETL processes .
Deep understanding of email deliverability, IP warming, and compliance (CAN-SPAM, GDPR) .
Ability to create technical documentation and guide development teams.