Field Marketing Lead India
- Infinera
- 15 - 18 years
- Kolkata
- 1 month ago
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Job Description
The Head of Field Marketing develops end-user focused marketing strategies for new and / or existing products and services to create demand effectively and facilitate sales opportunities. Acts as a link between R&D, technologies, and markets and contributes to product (portfolio) development based on customer feedback and market trends.
You Have:
- Masters degree in marketing from premium institute.
- 15+ years of experience in marketing leadership roles, preferably in the [Industry] industry.
- Strong understanding of marketing principles, strategies, and tactics across various channels.
- Demonstrated success in developing and executing successful large scale marketing campaigns that drive results in a global and tech environments.
- Mastery of combining deep knowledge of theory and practice or expertise across several different disciplines.
- Excellent analytical and problem-solving skills with a data-driven approach.
- Experience managing budgets and resources effectively.
It would nice it you also had:
- Baechlers degree in Engineering or a related field.
- Elevate Mobile Networks (MN) business group thought leadership and enhance mindshare and visibility of MN Leadership team
- Lead the development and implementation of marketing campaigns across various channels, including digital, social media, email, content, and events.
- Manage and optimize marketing budgets, ensuring ROI and efficient resource allocation. Develop and implement key performance indicators (KPIs) to track marketing performance and measure success.
- Analyze market trends, competitor activities, and customer insights to inform marketing strategies and campaigns.
- Build and manage a high-performing marketing team, fostering a culture of innovation and collaboration.
- Collaborate with sales, product, and other departments to ensure alignment and maximize marketing impact.
- Support external communications with customers, media and press regularly on topics including business updates, portfolio positioning, market trends et
- Execution of various marketing initiatives, leveraging Key assets (Chennai factory, Bangalore R&D center, Global delivery center) and driving collaboration with other Business Groups/ teams
Job Classification
Industry: Telecom / ISPFunctional Area / Department: Marketing & CommunicationRole Category: MarketingRole: Marketing ManagerEmployement Type: Full timeContact Details:
Company: InfineraLocation(s): Kolkata+ View Contact
Keyskills: Field marketing Analytical Social media Product portfolio Focus Resource allocation Marketing campaigns Product sales Marketing Lead Management
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