Assistant Manager - CRM & Lifecycle Marketing
- Uplers
- 2 - 5 years
- Mumbai
- 3 months ago
- Email to a friend
- Report this job
Job Description
Manager / Assistant Manager : Customer Lifecycle ManagementExperience: 2 - 5 Years Exp
Salary : INR 6-12 Lacs per annum
Preferred Notice Period: Within 30 Days
Shift: 10:00AM to 7:00PM IST
Opportunity Type: Onsite (Mumbai)
Placement Type: Permanent(*Note: This is a requirement for one of Uplers' Clients)Must have skills required :
marketing automation tools, Marketing automation software, Customer Lifecycle Management, Customer Lifecycle Campaign, customer retention, Push Notification, Push Notification Campaign, Push notificationsKetto (One of Uplers' Clients) is Looking for:
Manager / Assistant Manager : Customer Lifecycle Management who is passionate about their work, eager to learn and grow, and who is committed to delivering exceptional results. If you are a team player, with a positive attitude and a desire to make a difference, then we want to hear from you. Role Overview Description
Job Title: Assistant Manager - CRM Product Marketing
Experience: 2+ Years FullTime
Location: MumbaiAbout the company: Ketto is Asia's largest tech enabled crowd funding platform with a vision - Healthcare for all. We are a profit making organization with a valuation of more than 100 Million USD. With over 1,100 crores raised from more than 60 lakh donors we have positively impacted the lives of 2 lakh+ campaigners. Ketto has embarked on a high-growth journey, and we would like you to be part of our family, helping us to create large scale impact on a daily basis by taking our product to the next level.
Introduction: We at Ketto, strongly believe that digging into the data yields more compelling numbers for our business; hence customer retention management enabled by marketing automation is an extremely important step in our business growth. We are looking for someone who would be a part of our Customer Retention Management team.Responsibilities:
Own end-to-end execution of Engagement & Retention campaigns across all owned media email, notifications, SMS, WhatsApp, Push notifications, Product Inventory
Structure campaigns & build Journeys for different user segments and business offerings, across multiple channels
Track & monitor channel level performance targets of visits, orders, revenue & conversion
OKRs achievement specifically on LTV (building repeat usage & adoption of SIP program) and DAUs/MAUs, along with efficiency metrics such as CTRs, Open rates, Clicks & Conversions
Optimize marketing automation strategies to drive user conversion & engagement
Co-own the responsibility of new features & programs adoption, along with Product & tech teams Cross-functional collaboration with Business Intelligence & analytics, Product and Tech teams to enhance funnel efficiencies & event integrations
Work closely with Brand & Content teams to ensure campaign deployment
Maintain relations with external solution providers to explore new mechanisms and efficient initiatives to increase both retention & engagement of users
Continuously conduct tests across channels for campaigns and journey flows including segmentation, messaging, frequency, send day/time, personalizationWhat you bring to the table:
2+ years of work experience in Customer Retention Management
Strong problem-solving skills
Strong analytical skills and the ability to churn insights from data
Proven competency in MS Excel
Prior experience in marketing automation technologies - CleverTap, WebEngagePerks and benefits:
Attractive pay package on par with industry standards
Flexible and meritocratic work culture
Work environment aligned with diversity and inclusion parameters
Individuals professional & personal growth via learning & development programsHow to apply for this opportunity:
Easy 3-Step Process:
1. Click On Apply! And Register or log in on our portal
2. Upload updated Resume & Complete the Screening Form
3. Increase your chances to get shortlisted & meet the client for the Interview!About Our Client:
Ketto is Asia's most trusted and visited crowdfunding platform that helps you raise funds for medical emergencies, personal needs & charitable causes.** Weve Raised Over 1000+ Crores**, with our expertise and credibility in the crowdfunding space from over 3 million donorsAbout Uplers:
Our goal is to make hiring and getting hired reliable, simple, and fast. Our role will be to help all our talents find and apply for relevant product and engineering job opportunities and progress in their career.(Note: There are many more opportunities apart from this on the portal.)So, if you are ready for a new challenge, a great work environment, and an opportunity to take your career to the next level, don't hesitate to apply today. We are waiting for you!
Job Classification
Industry: Advertising & Marketing (Digital Marketing)Functional Area / Department: Marketing & CommunicationRole Category: MarketingRole: Marketing - OtherEmployement Type: Full timeContact Details:
Company: UplersLocation(s): Mumbai
Keyskills: Business Development Marketing Strategies Client Relationship Communication CRM Negotiation Networking strategic alignment Marketing
Similar positions
Uplers
Uplers is a one-stop digital services company delivering end-to-end web, design, digital marketing, and email production services to businesses and agencies across 52+ Nations. Backed by a team of 550+ digital expert.
Job Listings
We are in open beta version of website, please let us know if any issues, at: info(at)indigojobs.in